Tracking Google Adwords Results in Salesforce: A How-To Guide
This post explores a simple way to see Google Adwords results inside of Salesforce, using Google Analytics Campaign tags. To…
HR Vendors: Is It Time to Stop Talking About Big Data?
It’s becoming clear that HR software and services companies have a big “big data” problem.Big data may be the “in”…
The Future of Customer Service
The best part of my job is that I get to talk to people, lots and lots of people. I…
First Look: Decisions
I caught up with the wonderfully named Decisions recently. Back in the 90s the founders started OOP.com to separate what…
Managing Details in Long-Range Planning
Ventana Research recently completed an in-depth benchmark research project on long-range planning. As I define it, long-range planning is the formal quantification…
Technology Project Nightmares
From scope creep to sales creep, technology project fears that will make you screamIt’s a scary notion, beginning a new…
Managing Unstructured Data: The Next BI Point of Emphasis
Managing vast amounts of data within internal systems has always been a challenge. But with the rise of the cloud,…
Big Data, Big Hype, Big Danger
A remarkable thing happened in Big Data last week. One of Big Data’s best friends poked fun at one of…
The Big Data Security Transformation
For those of us in the security profession it an extremely exciting but also daunting time. The number and aggressiveness…
Mad Lib Your Way to Purposeful Visualizations
Good data communication hinges on picking right chart. The patterns and insights almost magically emerge when you choose a chart…

