Heading Offline: 5 Companies Demonstrate the Value of Hyperlocal Data
Social Data
1083 views
Social Data
1083 views

Heading Offline: 5 Companies Demonstrate the Value of Hyperlocal Data

GilAllouche - February 14, 2014

We talk a lot about how the Internet is driving the accumulation of data, but our offline experience can be just as valuable when it comes to…

3 Tips for Selling Your Boss on Big Data
Big Data
1321 views
Big Data
1321 views

3 Tips for Selling Your Boss on Big Data

GilAllouche - December 19, 2013

For more and more businesses, big data analytics is becoming a valuable tool for gaining new insights and creating competitive advantage. Still, while big data gains greater…

5 Ways Big Data Can Make Our Cars Smarter
Big Data
1394 views
Big Data
1394 views

5 Ways Big Data Can Make Our Cars Smarter

GilAllouche - November 28, 2013

Cars are probably not the first thing that comes to mind when you hear someone talk about data sources, but today’s cars generate approximately 15 gigabytes of…

How Big Data is Replacing the Job Interview
Big Data
1654 views
Big Data
1654 views

How Big Data is Replacing the Job Interview

GilAllouche - November 26, 2013

Recruiting has always been seen as an art. Employers and recruiters spend hours writing job descriptions, scouring over resumes and conducting interviews to try to judge which…

5 Ways Big Data Can Help Retailers Get the Most out of the Holiday Season
Big Data
942 views
Big Data
942 views

5 Ways Big Data Can Help Retailers Get the Most out of the Holiday Season

GilAllouche - November 19, 2013

The holiday shopping season has already begun, and for most retailers it’s an important time of year to boost sales and get profit margins up. With so…

How Big Data can Help Marketers Cater to an International Audience
Analytics
1658 views
Analytics
1658 views

How Big Data can Help Marketers Cater to an International Audience

GilAllouche - November 13, 2013

We live in an international market, but the art of catering to multiple cultures has yet to be perfected and for good reason. There are multiple barriers…

The Type of Data Marketers Need from IT
Big Data
4983 views
Big Data
4983 views

The Type of Data Marketers Need from IT

GilAllouche - October 31, 2013

With big data becoming more prevalent, even in smaller businesses thanks to big data services, the IT department of many companies becomes the central hub for data…

Can You Predict Crowd Behavior? Big Data Can
Analytics
1089 views
Analytics
1089 views

Can You Predict Crowd Behavior? Big Data Can

GilAllouche - October 28, 2013

The 2012 elections were a hotbed of predictions, but one man’s election forecast stood out from the rest both in its boldness and in how wildly accurate…

Big Data Analytics: The Key to Data Driven Marketing
Analytics
1127 views
Analytics
1127 views

Big Data Analytics: The Key to Data Driven Marketing

GilAllouche - October 15, 2013

Every day, enterprises are amassing mountains of data. In fact, according to IBM, companies have captured more data during the last two years than in the last…

Feeling Overwhelmed About Your Data? You’re Not Alone
Big Data
717 views
Big Data
717 views

Feeling Overwhelmed About Your Data? You’re Not Alone

GilAllouche - October 9, 2013

As business owners, we are not technology or data geeks, but sometimes it feels like it would be beneficial to be one. Storing and analysing data, keeping…