Uncategorized
695 views

A Roundup of My Washington Week

ariherzog - March 28, 2009

Indicative of my last post, Andy Krzmarzick and I presented Thursday at a social media for government conference, produced by the Advanced Learning Institute. I met many…

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594 views

Social Media ROI is About the People

ariherzog - March 28, 2009

If you want to understand the return on investment of social media, look no farther than Andrew Krzmarzick and me. We met online–initially on Twitter (thanks to…

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510 views

Fight Hunger on April Food Day

ariherzog - March 25, 2009

If you are a blogger, please join me on April Food Day. Responding to the economic downturn and the fact that people are losing their jobs, the…

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512 views

Food Safety Bill Ricochets Around Web

ariherzog - March 24, 2009

If U.S. Representative Rosa DeLauro (D-CT) has her way, the nation’s farms and vineyards–under the umbrella of small business operations–would be grouped with slaughterhouses and restaurants and…

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694 views

Guest Post by Brent Arslaner: The Next Generation of Lead Generation

ariherzog - March 23, 2009

Brent Arslaner is the Vice President of Marketing for Unisfair, a provider of virtual event solutions. His biography is here. You can follow Brent on Twitter at…

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651 views

Why Monitoring Your Name is Important

ariherzog - March 23, 2009

Do you monitor your name if someone mentions it in a blog post? Whether you are an individual, company, nonprofit organization, or government agency, you’re keeping tabs…

Data Mining
604 views

How Mailana Visualizes My Top 10 Loquacious Friends on Twitter

ariherzog - March 22, 2009

Rachel Levy, as @bostonmarketer, tweets with me a lot.Her Twitter profile is succinct:Marketing professional seeking job or consulting in social media, consumer products or non-profit involving branding,…

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511 views

Could There Be a Correlation Between Search Engine Queries Getting Longer and Blog Post Titles Getting Longer?

ariherzog - March 21, 2009

Frederic Lardinois opines: This is an interesting trend, and it could be interpreted in a variety of way. This could mean that a growing number of users…

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449 views

How to Simply Explain Twitter

ariherzog - March 21, 2009

“It is part text messaging and part blogging, with the ability to update on your cellphone or computer, but constrained to 140 characters,” I told my barber…

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576 views

How to Blog About Twitter Without Blogging About Twitter

ariherzog - March 20, 2009

Perusing through recent blog articles in my feed reader, I spy many articles about Twitter–but few about Twitter. Like leaves on an autumn day, these blog posts…