Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results -- AI-generated illustration
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results
    11 Min Read
    chatgpt image jul 13, 2026, 04 23 45 pm
    How Data Analytics Helps Companies Improve User Engagement
    19 Min Read
    chatgpt image jul 13, 2026, 03 59 46 pm
    How Data Analytics Improves Multi-Location Search Strategies
    10 Min Read
    cybersecurity efforts
    How Behavioral Analytics and AI Are Redefining Cybersecurity for Boca Raton Businesses
    14 Min Read
    data driven risk management in heatlhcare
    How Data Analytics Is Changing Healthcare Risk Management
    17 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Is Business Analytics Just Another Passing Fad?
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Big Data > Data Quality > Is Business Analytics Just Another Passing Fad?
Data QualityPredictive Analytics

Is Business Analytics Just Another Passing Fad?

GaryCokins
GaryCokins
4 Min Read
SHARE

Some of my most enjoyable years of my work career were employed as a consultant with Deloitte. Although they were from 1982-88, I remember them well as a formative period. I proudly refer to myself as a Deloitte alumnus comparable to a graduate from a university, and I enjoy receiving Deloitte’s newsletters.

Some of my most enjoyable years of my work career were employed as a consultant with Deloitte. Although they were from 1982-88, I remember them well as a formative period. I proudly refer to myself as a Deloitte alumnus comparable to a graduate from a university, and I enjoy receiving Deloitte’s newsletters. One of their communications is “Deloitte Debates” that recently posed a question if business analytics is another passing fad. Since I am a believer that applying business analytics is a competitive edge game changer, I was glad to see supportive replies from their leaders. Here are a few excerpt quotes from the debate:

“The executives I talk to every day are wrestling with business decisions where a better understanding of data at a very deep level can make all the difference. … Low-level analytics just won’t get you there. Work your way through the list of ground-shaking developments in business today – none are areas where companies can continue to shoot from the hip. Pricing. Workforce trends. Health reform. Even security and terrorism threats. These are all complex challenges where advanced signal detection capabilities are critical. … It’s no fad. It’s a serious competitive advantage.” — Jane Griffin, Principal, Deloitte Consulting LLP

“The retailers I talk with think business analytics is the real deal. Retail has always been about intuition – in a world of fickle customer desires, the person who can predict the next big thing is the one who wins. No algorithm could ever replace that. Right? … But the kind of predictive insight that can be obtained from business analytics is already proving to be a game-changer for some of the leading retail companies. … Analytics can help retailers make smarter choices that lead to real business value. Organic sales growth. Margin increases. Reductions in costs or spending. Talent retention. You name it and business analytics can probably help.” — Mary Delk, Director (Retail), Deloitte Consulting LLP

More Read

War Games: A New Type of Competitive Analytical Tool
Top Ten Root Causes of Data Quality Problems: Part 2
How many software packages is too much?
PMML support is growing rapidly. From down under and into the stars!
Brink, a new show The Science Channel, discusses how IBM’s…

“The shackles of the past (standard reports with standard data) will inevitably bind companies to increasingly failing strategies. I believe it is time leadership embraces predictive modeling to enable more effective decision making. So many companies when faced with gradual market shifts and increasing competition or strengthening barriers keep turning to old solutions and don’t recognize they are in the midst of new problems. Leadership needs to embrace the notion that analytics can help them create and find insights that will yield competitive advantage. … Leadership with many companies react so slowly to change that the companies are often in dire straits before the mandate for change comes…usually from the newly appointed CEO.” — W. Scott Evengelista, Principal (National Life Sciences), Deloitte Consulting LLP

It feels good for me to see my Deloitte colleagues waving the business analytics banner. Somehow we are all on the same team.

TAGGED:business analyticsDecisioning
Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

What Is Fine Tuning AI Models And When Should You Actually Do It? -- AI-generated illustration
What Is Fine Tuning AI Models And When Should You Actually Do It?
Artificial Intelligence Exclusive
Industrial IoT (IIoT) Implementation: A Step-by-Step Guide for Manufacturers -- AI-generated illustration
Industrial IoT (IIoT) Implementation: A Step-by-Step Guide for Manufacturers
Exclusive
How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results -- AI-generated illustration
How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results
Analytics Big Data Exclusive Predictive Analytics
Top 20 Git Commands for Modern Development -- AI-generated illustration
Top 20 Git Commands for Modern Development
Exclusive

Stay Connected

1.2KFollowersLike
33.7KFollowersFollow
222FollowersPin

You Might also Like

Business Analytics vs Business Intelligence

8 Min Read

2010 – Old Decade, New Decade

6 Min Read

Why Google Wave failed and Social Business Intelligence won’t

4 Min Read
AI in business
Artificial Intelligence

3 Incredible Ways Small Businesses Can Grow Revenue With the Help of AI Tools

8 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots
ai chatbot
How AI Website Chatbots Improve Customer Support and Lead Generation
Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-26 SmartData Collective. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?