Day: January 5, 2009

Reducing the Confusion about Performance Management

My day always gets a little brighter when I read an article…

GaryCokins GaryCokins 4 Min Read

Personalizing Advertising based on a User’s Click-Through Rate

According to Wikipedia: Click-through rate or CTR is a way of measuring…

Daniel Tunkelang Daniel Tunkelang 5 Min Read

2009 Annual Marketing Trends Study

This morning AdAge covered our 2009 Marketing Trends Report that Anderson Analytics…

TomAnderson TomAnderson 3 Min Read

Need for Speed

A friend posted on Facebook pictures of his motorcycles, adding a comment…

DougLautzenheiser DougLautzenheiser 5 Min Read