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From GPS to Genomes: “Big Data” Expanding Its Reach

May 25, 2016 by Particia Dimick

The future of computing is at an exciting, if ambiguous crossroads, with some of the biggest players in the industry, players like Intel, AMD, and NVidia starting to stray off the beaten path of relentlessly pursuing the time-honored tradition of Moore’s law: doubling chip density (and consequently halving prices) roughly every 18 months...[read more]

The Global Billboard Advertising Statistics and Dynamics

May 19, 2016 by Sarah Smith

Should marketing really abandon the billboard and other forms of outdoor advertising? Do these methods still have any benefit to businesses?[read more]

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5 Ways Big Data is Improving Gaming Experience

May 13, 2016 by Rehan Sheikh
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With $20 billion in annual revenue in the United States alone, the gaming industry is a behemoth in the way people spend their free time. Technology continues to evolve that makes gaming even more inviting and social – and the way developers implement big data has plenty to do with the success the industry is seeing.Big data has improved...[read more]

3 Ingenious Use Cases for Business Intelligence Tools

January 11, 2016 by Eran Levy

ne of the most exciting things about a formerly-niche technology becoming mainstream is the way it mutates and evolves by means of its end users’ ingenuity.[read more]

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Big Data in the Sports Industry

December 23, 2015 by Trisha Miller

Professional athletes everywhere are being asked to wear tech that will track their every move and download patterns of their stats. Will this help to improve the game or could the usage of big data destroy sports as we know it?[read more]

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Business Intelligence: Will 5G Boost Small Business Success?

December 3, 2015 by Ryan Kh
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There are clearly a number of changes coming for small businesses as they await the introduction of 5G technology. Since 5G hasn’t officially been released, it is difficult to know what impact it will have on global small businesses. This is especially true since there is no unequivocal definition of 5G yet.[read more]

Use Big Data for Property Market Research

October 26, 2015 by Sarah Smith

Market research as a business tool is important in that it enables businesses gather information about a product, a market or a service to be presented for sale on the market, the price margins, the available competition and then analyzing the information so obtained to make your own product the best and most competitive in that market.[read more]

How Data Is Helping Sports Teams Increase ROI, Even in Off-Season

July 10, 2015 by Trips Reddy

Learn how the Florida Panthers are unifying data from disparate systems, third-party vendors and social media sites, so they can see who’s buying tickets, attending games and interacting with their content. This enables the Panthers to get a “360-degree fan view,” communicate one-to-one with them, sell thousands of tickets, find sponsorships and match the right experiences with the right fans.[read more]

How Small Businesses Can Use Big Data

June 10, 2015 by Keith Tully
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As a small business owner, you may think that Big Data could not be any sort of help to you. After all, that market is for big businesses with lots and lots of resources. In reality that isn’t actually true. As a small business you can make use of Big Data in your own unique way.[read more]

13 Retail Companies Using Data to Revolutionize Online & Offline Shopping Experiences

May 21, 2015 by Trips Reddy

Shopping experience. 

According to a report by McKinsey & Company, despite the e-commerce boom, brick-and-mortar stores will still account for approximately 85% of U.S. retail sales in 2025. While slow to catch up with the digital revolution, retail brands are starting to rethink business models and leverage technology to reinvent the in-store customer experience. Interactive digital displays, touchscreens, digital storefronts, magic mirrors, virtual dressing rooms and in-store kiosks (to order out-of-stock items) are transforming how consumers interact with products in physical stores.[read more]

No, You Don't Need a Data Scientist Army to Understand Consumers

January 6, 2015 by Mark Harrington

Data scientist army.

Today's advances in consumer management technology are facilitating a paradigm shift for brands to achieve authentic understanding and generate genuine loyalty from their best customers. For brands that are embracing this technology, loyalty has shifted from a reactive, “wait and see” approach to a proactive, “design and drive” initiative, free of data-head squads.[read more]

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My 7 Big Data Favorites of 2014

December 24, 2014 by Tamara Dull

The Big Data MOPS Series.

To put a nice bow on this year’s big data discussion, I’d like to share some of my favorite content from 2014 from around the web. It wasn’t easy, but I narrowed the list down to 7 items, including articles, a comic book, a white paper, an infographic, and a video. Check out the list and see what you think.[read more]

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Employee Analysis: How Growth in Employee Strength Relates to Profits

December 11, 2014 by Nilesh Jethwa

Employee analysis.

In this article, we will perform some analysis on the employee related metrics from the top tech companies. All of the top tech companies are selected based on their current market capitalization with the exception of Yahoo. The year 2014 is not included as part of this analysis.[read more]

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Spotlight on Traitify: Who The Hell Are You, Anyway?

November 18, 2014 by Shawn Gordon

Traitify

DataWeek/API World this past September earned my ink as an overall exceptional conference, and as a spotlight on big data company SiSense. I did not, however, cover any of the API companies in attendance, other than a brief mention. But one I found super interesting and compelling is Traitify.[read more]

3 Business Questions Big Data Helps to Answer

November 11, 2014 by Bernard Marr
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Before you start collecting and analyzing data, it’s important that you know what questions you want to answer. Here are three important business questions that big data can help to answer, along with examples of how companies are already answering them using big data.[read more]