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Predictive Analytics

BI Case Study: Building an Open Data Portal

July 19, 2016 by Eran Levy
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This article was written by Paul Murphy, IT Program Leader at Co-operatives UK, about his experience using business intelligence technology to centralize years of messy historical data and create an open, explorable web portal. Do you have an interesting business intelligence case study to share? Email us at [email protected] one...[read more]

How hotels are using data to generate new revenue

July 19, 2016 by Mark Ross-Smith
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Hotel revenue management and use of analytics for room sales has remained largely unchanged for decades since the early 1980s when hotels started looking at yield and how they could optimize the revenue each room could generate. By the mid-1990’s, Marriott’s successful execution of revenue management strategies were adding between $...[read more]

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Keeping Sales & Marketing Data in Order: What startups must learn from the enterprise.

June 29, 2016 by Maria Grineva

Keeping Sales & Marketing Data in Order: What startups must learn from the enterprise.Nowadays it’s hard to find a startup CEO or CTO who’s not thinking about how their company can maximize the value of its data. Yet, most of the startups I speak with are shocked to learn how much money they’re leaving on the table as a result of...[read more]

Retail Data Monetization: Are you sitting on top of a retail goldmine?

June 28, 2016 by Ajith Nayar

The majority of sales generated in the 4.5 trillion dollar US retail market is in-store and the volume of transaction data collected at various points in the trading process is immense. This data is a treasure trove of customer insight as well as product performance. While many retailers mine this data to gain specific insights into understanding their shoppers better, the possibilities that such data analysis opens up is largely untapped.[read more]

6 reasons why your business cannot succeed without predictive analytics

May 19, 2016 by Jagadish Thaker
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Have you ever burnt your tongue while having hot soup when you were young? If you have, then you now use the understanding obtained from that experience to predict what will happen if you accidently taste the hot soup. Also, you very well know how to prevent such an experience.Likewise, predictive analytics do the same thing for your...[read more]

Soccer player predicted as the top rising star - back in November (video)

May 11, 2016 by Jure Rejec

Did you know that Big Data can help us predict who the future soccer stars will be? This is precisely what happened in Riyad Mahrez’s case, PFA Player of the Year, who has conquered the English Premier League with Leicester City.During last year’s Big Data Week Conference in London, Malta-based entrepreneur Valery Bollier correctly...[read more]

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Emotions: The Next (but not new) Frontier in Artificial Intelligence & Cognitive Computing

May 10, 2016 by Luca Scagliarini

How you “feel” has never been more important in tech. This year, a number of companies are showing an interest in emotions. We’ve always believed in the value of a deeper understanding of text. While meaning and context can tell us so much, we’re leaving a lot of valuable information on the table if we’re not looking at one of the key things that makes us human.[read more]

Retail Data Monetization: Are you sitting on top of a retail goldmine?

May 4, 2016 by Ajith Nayar

The majority of sales generated in the 4.5 trillion dollar US retail market is in-store and the volume of transaction data collected at various points in the trading process is immense. This data is a treasure trove of customer insight as well as product performance. While many retailers mine this data to gain specific insights...[read more]

Is this data alive through deep learning and intelligence?

March 21, 2016 by Bruce Robbins

I read a description of deep learning as, 'a powerful set of techniques for learning in neural networks', it also described neural networks as 'a beautiful biologically-inspired programming paradigm which enables a computer to learn from observational data'. Both are tools that can be applied to data to do all kinds of useful things such...[read more]

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In a World Full of Data, Can Analytics See the Market Trends?

March 13, 2016 by Ryan Kh

The IoT has put an array of data before us, but can this information help us understand previously unpredictable trends? As computers get better at connecting all of this information – from common Twitter topics to Google searches – we may be nearing a time when computers will be better equipped to choose stocks than people.In the past,...[read more]

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No Time to Waste! 5 Essential Features for Your Information Intelligence Solution

February 29, 2016 by Luca Scagliarini

Strategic information analysis is one of the most important activities that your company can perform. The fruits of this labor, especially when consolidated throughout the organization, inform everything from marketing and innovation, to risk management activities. To achieve this level of performance, you’ll need more than a simple...[read more]

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Faster Analytics Equals Faster Advertising

February 24, 2016 by Ari Amster

Big Data has given rise to the era of data-driven advertising. Thanks to big data analytics platforms like hadoop vs. spark, today’s marketers can leverage massive amounts of unstructured data from multiple channels to gain actionable insights into customer activities, needs and behaviors. These insights can then be used to inform more...[read more]

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Yes, Computers Can Stereotype Now

February 18, 2016 by Ari Amster

ImageThe very thought that computers may be subject to some of the same biases and prejudices as humans can be frightening, but the unsettling reality is something we as a society need to confront before the problem proliferates. We have entered an era where things like big data, machine learning, and adaptive algorithms are becoming commonplace among businesses, learning institutions, healthcare providers, and more. In many cases, these learning algorithms and the use of data are meant to overcome some of the shortcomings of human thoughts and actions, eliminating the biases that creep into our minds without our even realizing it. Sadly, many of the same prejudices could be copied over into how computers solve problems. Even worse, those biases may actually be magnified, and having the best of intentions doesn’t prevent the problems from spreading.[read more]

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A Look into Big Data Applications for Law Enforcement

February 10, 2016 by Abdullahi Muhammed

Ever-growing security threats coupled with shrinking budgets are putting enormous pressure on law enforcement agencies worldwide. Here's how big data is helping them.[read more]

Wise Practitioner – Predictive Workforce Analytics Interview Series: Lisa Disselkamp and Tristan Aubert at Deloitte

January 22, 2016 by Eric Siegel

In anticipation of their upcoming Predictive Analytics World for Workforce conference co-presentation, Predictive Analytics Unlocks Sustainable Cost Reduction In Hourly Workforce, we interviewed Lisa Disselkamp, Director at Deloitte, and Tristan Aubert, Senior Lisa Disslekamp imageConsultant – Advanced Analytics & Modeling at Deloitte.[read more]