Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results -- AI-generated illustration
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results
    11 Min Read
    chatgpt image jul 13, 2026, 04 23 45 pm
    How Data Analytics Helps Companies Improve User Engagement
    19 Min Read
    chatgpt image jul 13, 2026, 03 59 46 pm
    How Data Analytics Improves Multi-Location Search Strategies
    10 Min Read
    cybersecurity efforts
    How Behavioral Analytics and AI Are Redefining Cybersecurity for Boca Raton Businesses
    14 Min Read
    data driven risk management in heatlhcare
    How Data Analytics Is Changing Healthcare Risk Management
    17 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Why HANA? Well, It’s Simple!
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Uncategorized > Why HANA? Well, It’s Simple!
Uncategorized

Why HANA? Well, It’s Simple!

Timo Elliott
Timo Elliott
6 Min Read
SHARE

Even after several years after its initial launch, I still find people who think SAP HANA is primarily a fast, expensive database — a “luxury” that they don’t need and can’t afford.

But from the very start, HANA wasn’t about “speed” — it was about how rapidly-falling technical barriers would let us get much closer to the age-old vision of seamless, simplified management information systems.

Even after several years after its initial launch, I still find people who think SAP HANA is primarily a fast, expensive database — a “luxury” that they don’t need and can’t afford.

But from the very start, HANA wasn’t about “speed” — it was about how rapidly-falling technical barriers would let us get much closer to the age-old vision of seamless, simplified management information systems.

More Read

I Have 10 Aardvark Invites
Book Review: Googled by Ken Auletta
Social Media ROI is About the People
A New Open Journal on Data Science
What are the benefits of running ADAPA on Amazon EC2?

It’s already been six years since Hasso Plattner’s SIGMOD paper that pointed out that existing relational database systems had failed to deliver on their promises:

“Relational database systems have been the backbone of business applications for more than 20 years. We promised to provide companies with a management information system that covers the core applications, including financials, sales, order fulfillment, manufacturing, as well as human resources, which run from planning through business processes to individually defined analytics. However, we fell short of achieving this goal.”

After explaining the benefits of in-memory columnar systems, the paper went on to predict a new generation of management information systems:

[We] predict enterprise systems … where all business transactions, queries, including unrestricted aggregations and time-based sequences, can be answered in just a couple of seconds… We expect that the impact on management of companies will be huge, probably like the impact of Internet search engines on all of us. [The illustration below] shows a future management meeting with information finally at your fingertips without any restriction.

boardroom of the future

The Boardroom Of The Future

Real-World Simplification

Thankfully, there’s no longer as much need to debate the technical merits of HANA — we can now “simply” talk about the benefits delivered by real-world deployments.

Unilever is a good example. It’s one of the largest consumer packaged goods companies in the world. Every day, two billion people use its products. It sells a billion deodorants and two billion magnum ice-creams every year.

By anybody’s definition, it’s a very big, complex organization. But over the years, Unilever has become a master of innovation through simplification.

A decade ago, the company had over 250 enterprise resource planning applications. Working with SAP, that was reduced down to just four (and managed as one.) This helped streamline almost every aspect of the business.

They were early adopters of SAP HANA, using it first to accelerate their financial close. That project was implemented as a no-risk “sidecar” acceleration system — if anything went wrong, the system would just go back to the (complex) processes that Unilever had always used in the past.

But of course once people got used to seamless, iterative workflow — rather than having to wait overnight for each batch load — it was hard to go back.

At a recent conference, Marc Béchet, VP Global IT ERP of Unilever, explained that after a couple of quarters, a temporary problem with the sidecar pushed everybody back to the main system during month end, resulting in angry delegations to IT: “don’t let that ever happen again!”

As Unilever explained in a blog post last year, they quickly went “Beyond Acceleration” — the success of the project led Unilever to extend their use of SAP HANA to many other areas including product profitability and supply chain optimization.

And they’re now looking to the next big opportunities for innovation and simplification. They have done a proof of concept to take their entire European ERP system — all 38TB of information — and put it onto the SAP HANA in-memory system.

unilever ecc poc

Source: Unilever

That simplified and compressed the data down to just 8Tb. This holds out the possibility of doing business in real-time, in ways that are simpler, faster, and smarter than in the past — and put the company one step closer to that “boardroom of the future.”

You can read many other examples of Unilever’s real-world experience in this detailed case study from The Business Transformation Journal: “Implementing the Real-Time Digital Enterprise to Unlock Value and Enable Business Growth“

The Conclusion is Simple

The big benefit of the new in-memory architectures isn’t speed, it’s simplicity, and flexibility, and the ability to do things in new ways.

These types of benefits are notoriously difficult to pinpoint in advance, so looking to other organizations who have already gone through the transition can be a useful guide — and they tend to be clear about their decisions. As Marc Béchet put it:

“If we knew then what we know now, we would have started deploying SAP HANA much earlier, because it’s so important for business… We think it’s even more disruptive than we initially thought — we’ve only just started”

Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

11 Best AI Tools for Critical Thinking in Research -- AI-generated illustration
11 Best AI Tools for Critical Thinking in Research
Artificial Intelligence Exclusive
Top 7 GTM Intelligence Tools with MCP Integration in 2026 -- AI-generated illustration
Top 7 GTM Intelligence Tools with MCP Integration in 2026
Artificial Intelligence Exclusive News
What Is Fine Tuning AI Models And When Should You Actually Do It? -- AI-generated illustration
What Is Fine Tuning AI Models And When Should You Actually Do It?
Artificial Intelligence Exclusive
Industrial IoT (IIoT) Implementation: A Step-by-Step Guide for Manufacturers -- AI-generated illustration
Industrial IoT (IIoT) Implementation: A Step-by-Step Guide for Manufacturers
Exclusive

Stay Connected

1.2KFollowersLike
33.7KFollowersFollow
222FollowersPin

You Might also Like

Books! Books! Books!

5 Min Read

Beyond Analytics

3 Min Read

People, Process & Politics: Stop the (Integration) Madness

5 Min Read

BI & Analytic Trends of 2015: Storyboarding Becomes Best Practice for BI Design

3 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence
giveaway chatbots
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-26 SmartData Collective. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?