Upcoming Webinar: The Cutting Edge of Big Data Monetization

Our moderator and CEO Robin Carey will ask our two guest experts if there is, indeed an identifiable cutting edge in finding revenue in today’s proliferating, exploding and diversifying databases.

Our moderator and CEO Robin Carey will ask our two guest experts if there is, indeed an identifiable cutting edge in finding revenue in today’s proliferating, exploding and diversifying databases.

Please register here to listen to and comment on the conversation among these three informed people. Live, February 9 at 1 PM ET, 10 AM PT.

Darryl McDonald EVP, Applications, Business Development & CMO, Teradata Corporation, @Darryl_McDonald

Darryl McDonald is responsible for providing strategic direction for Teradata products, solutions and services and presenting the Teradata brand worldwide to ensure its continued leadership in enterprise data warehousing. McDonald has over 27 years of experience in sales, consulting, marketing and senior management. Known as a dynamic leader who is committed to delivering innovation, McDonald has deep industry and business expertise as well as a broad knowledge of the global marketplace. Darryl has also established himself as a thought leader around the Socialization of Data – the art of mastering, taming and civilizing data so that we can extract insights and truths that propels companies and transforms institutions.

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Advanced Analytics Solution: To Build or Buy

Brian Solis, Principal, Altimeter Group, @briansolis

Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His new book, The End Of Business As Usual, looks at the changing consumer landscape, its impact on business and what companies can do to adapt & lead. Solis’ previous book, Engage, is regarded as the industry reference guide to build and measure success in the social web.

Robin Carey, CEO & Co-Founder, Social Media Today LLC, Moderator

Robin Carey is the co-founder and CEO of Social Media Today, LLC. A veteran of the big-book print media world that included Fortune, Newsweek and BusinessWeek, Carey introduced Social Media Today in 2007 as an online B2B community model, connecting leading influencers across a variety of business conversations.  As one of the first online B2B marketing models, Social Media Today pioneered innovative online strategies to drive customer recruitment, cultivation, engagement and management.

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Trusting in Big Data – Can Society Do it?