This is a guest post from David Barker. Why is it people are so keen to embrace user testing but…
Amid the current economic turbulence and the rise of the empowered customer, many companies are (more…)
The above diagram was compiled by Florence Nightingale, who was – according to The Font – “a celebrated English social reformer and statistician, and the founder of…
At a time in our history when there is more data than ever before, the overwhelming majority of companies ...
Money Out the Window It’s scary to think about the dollars involved, but with over 70% of Business Intelligence and Data Warehousing projects failing it is surprising…
I always make the point that data is everywhere – and that a lot of it is free.
The internet and ecommerce world offers endless possibilities to use customer analytics and big data ..
