Tag: netflix

San Diego Forum on Analytics — review

I just got back from the half-day Forum on Analytics in San…

DeanAbbott DeanAbbott 6 Min Read

The Promise and Perils of Text Analytics — Privacy

Text analytics may be the next wave of computer analysis. In contrast…

GaryCokins GaryCokins 4 Min Read

Analytics Ascendant, Part 2: The Limits of Predictive Modeling

In my last post on predictive modeling (4 August 2009) I used…

DavidBakken DavidBakken 10 Min Read

Analytics Ascendant: Will Predictive Modeling Replace All Other Ways of “Knowing” Customers?

Steve Lohr reported in The New York Times on July 28 that…

DavidBakken DavidBakken 9 Min Read

Mathematics Invades the Marketing Kingdom

Think marketing doesn’t have much to do with mathematics? Mathematics  is giving…

PaulBarsch1 PaulBarsch1 7 Min Read

The Netflix Prize: Customer Intelligence for Hire

Movie rental by mail (and now by streaming video) company Netflix has…

JillDyche JillDyche 5 Min Read