By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    AI analytics
    AI-Based Analytics Are Changing the Future of Credit Cards
    6 Min Read
    data overload showing data analytics
    How Does Next-Gen SIEM Prevent Data Overload For Security Analysts?
    8 Min Read
    hire a marketing agency with a background in data analytics
    5 Reasons to Hire a Marketing Agency that Knows Data Analytics
    7 Min Read
    predictive analytics for amazon pricing
    Using Predictive Analytics to Get the Best Deals on Amazon
    8 Min Read
    data science anayst
    Growing Demand for Data Science & Data Analyst Roles
    6 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-23 SmartData Collective. All Rights Reserved.
Reading: Social BI – Less About Social Data and More About Collaboration
Share
Notification Show More
Aa
SmartData CollectiveSmartData Collective
Aa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Big Data > Social Data > Social BI – Less About Social Data and More About Collaboration
Business IntelligenceSocial Data

Social BI – Less About Social Data and More About Collaboration

Brett Stupakevich
Last updated: 2011/06/26 at 12:54 PM
Brett Stupakevich
3 Min Read
SHARE

Social BI photo (business intelligence)

This post is written by Steve McDonnell, Spotfire Blogging Team.

Social BI photo (business intelligence)

More Read

How AI is Boosting the Customer Support Game

How AI is Boosting the Customer Support Game

AI-Based Analytics Are Changing the Future of Credit Cards
Enterprises Are Leveraging the Benefits of AI-Driven ERPs
AI In Marketing: Is It Worth the Hype?
What Is The Advantage Of Using SDK in AI Technology?

This post is written by Steve McDonnell, Spotfire Blogging Team.

When you think “Social BI”,  you may have the urge to think of “tweets”, “likes” and other online social activities being monitored and mined.  However, Social BI is much more than analyzing your customer’s social data.  It’s about making the business knowledge you uncover easily available to others. It’s about tapping into people who share your interests in getting answers to similar questions or solving similar problems.

Social BI in the Enterprise

Mark Lorion, head of marketing for Spotfire, described Social BI best during a tweet chat – It’s about “analytics being more collaborative.” For an enterprise, this means collaboration across organizational boundaries – something that is now much easier to do with Social BI functionality built into leading BI tools. According to a recent interview with Forrester advanced analytics analyst James Kobielus (@jameskobielus) , “social” in the enterprise means merging data, insight, and employee opinions and discussions into a stream that combines structured and unstructured data.

 Social BI Trends

Kobielus says that, although there is a lot of discussion about Social BI, it’s still very much a “leading-edge” solution for companies. One of the reasons for this is that Social BI changes some of the fundamental ways in which we think about business intelligence. Kobielus explores these changes in greater detail in a webcast titled BI in the Cloud: A self-service alternative to “Big BI”.

Social BI Challenges

 With Social BI, we begin to combine “official” sources of data from a data warehouse with additional sources of user-supplied data, knowledge and opinions that are not necessary “official” and don’t come from a data warehouse. Working with Social BI data becomes more complex because you have to consider the reliability and motives of the source data as you conduct your analysis, and it often includes much more unstructured data than data that comes from a warehouse. But while it may slow adoption of Social BI, it’s not likely to impede it. The benefits of “going social” far outweigh the risk that can be introduced into the process — risk that can be successfully managed as part of the social business intelligence process.

So the next time you think of “Social BI”, move past the understandable urge to associate it with only social data.  Think also in terms of collaboration. And if you wish to be social while also staying informed on future Social BI topics follow us on Twitter, Facebook and our blog.

 

Brett Stupakevich June 26, 2011
Share This Article
Facebook Twitter Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

Data Ethics: Safeguarding Privacy and Ensuring Responsible Data Practices
Data Ethics: Safeguarding Privacy and Ensuring Responsible Data Practices
Best Practices Big Data Data Collection Data Management Privacy
data protection for SMEs
8 Crucial Tips to Help SMEs Guard Against Data Breaches
Data Management
How AI is Boosting the Customer Support Game
How AI is Boosting the Customer Support Game
Artificial Intelligence
AI analytics
AI-Based Analytics Are Changing the Future of Credit Cards
Analytics Artificial Intelligence Exclusive

Stay Connected

1.2k Followers Like
33.7k Followers Follow
222 Followers Pin

You Might also Like

How AI is Boosting the Customer Support Game
Artificial Intelligence

How AI is Boosting the Customer Support Game

6 Min Read
AI analytics
AnalyticsArtificial IntelligenceExclusive

AI-Based Analytics Are Changing the Future of Credit Cards

6 Min Read
ai-driven ERP software
Artificial Intelligence

Enterprises Are Leveraging the Benefits of AI-Driven ERPs

8 Min Read
AI in marketing
Artificial Intelligence

AI In Marketing: Is It Worth the Hype?

8 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

giveaway chatbots
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive
AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Lost your password?