Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
    data driven insights
    How Data-Driven Insights Are Addressing Gaps in Patient Communication and Equity
    8 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: On Google, Privacy, and Data Management
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Data Management > Policy and Governance > On Google, Privacy, and Data Management
Policy and GovernancePrivacy

On Google, Privacy, and Data Management

MIKE20
MIKE20
4 Min Read
SHARE

Google’s new privacy policy is causing quite the stir. In a nutshell, effective March 1st of this year, the company is going to be integrating user information from its different products and services much more extensively than before. For instance, a YouTube video watched on Manchester United might cause an add for soccer jerseys to appear in Gmail.

Contents
Google and Data SilosUnderstanding the HateSimon SaysFeedback

Google’s new privacy policy is causing quite the stir. In a nutshell, effective March 1st of this year, the company is going to be integrating user information from its different products and services much more extensively than before. For instance, a YouTube video watched on Manchester United might cause an add for soccer jerseys to appear in Gmail.

In The Age of the Platform, I write about how all of these products and services are in fact just planks on the Google platform.

More Read

After GDPR compliance
GDPR: After 25th May, What Medium And Long Term Actions?
BI 2010 – Some thoughts on data quality and governance
Data Management and Security Best Practices
Martha Stewart and Data-Centricity
Will 2014 Bring the Death of the IT Manager?

Some people have a problem with this level of integration. I am not one of them, as I wrote recently. In today’s post, I’d like to discuss my non-objections from a data management perspective.

The privacy extremists question whether Google is being true to its stated corporate credo, Don’t be evil. They worry about what will happen to the information that Google collects on its users. To me, Google is merely doing what all companies should do–i.e., practice solid data management.

Google and Data Silos

Consider the following questions:

  • Would it be better for Google not to collect and integrate as much user information as possible?
  • Should Google maintain a bunch of disparate data silos?
  • Should Google Maps not talk to Google Docs or Google Music?
  • Should they all be different departments within Google?

If you’re Mark Zuckerberg or Tim Cook, then the answers to these questions are yes. You don’t want Google to succeed. If you’re a Google investor, employee, or vendor, though, the answer is an unequivocal no. Google is Google because of many reasons including brilliant employees, a cool corporate culture, and remarkable technology. But all of that wouldn’t matter if Google didn’t manage its data well.

Period.

Understanding the Hate

Many Google detractors simply envy what Google does so well–and so much better than other organizations. Yes, I’m talking about data management. Don’t think for a minute that many of these same people aren’t trying to figure out how to do exactly what Google is doing–or learn from Larry and Sergey.

No doubt that this envy extends to technology. As a web-native company, Google probably doesn’t have a great deal of spaghetti architecture running behind the scenes. 1960s mainframes? Please. Google played leapfrog and embraced the cloud long before many CIOs even heard the term.

Simon Says

If Yahoo! had the ability to manage its data as well as Google, then perhaps the dot-com leftover might be doing better that it has been over the last five years.

If you truly dislike what Google is doing as a consumer, then use Bing, Yahoo! Mail, MapQuest, and other alternatives to Google products. That’s your choice as an individual. As a company, however, it’s hard to argue with Google’s results. Dislike the company if you must, but you can’t help but admire how the company manages its data.

Feedback

What say you?

 

TAGGED:data governance
Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

data analytics and truck accident claims
How Data Analytics Reduces Truck Accidents and Speeds Up Claims
Analytics Big Data Exclusive
predictive analytics for interior designers
Interior Designers Boost Profits with Predictive Analytics
Analytics Exclusive Predictive Analytics
big data and cybercrime
Stopping Lateral Movement in a Data-Heavy, Edge-First World
Big Data Exclusive
AI and data mining
What the Rise of AI Web Scrapers Means for Data Teams
Artificial Intelligence Big Data Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Data, data everywhere, but where is data quality?

9 Min Read

The Importance of Scope In Data Quality Efforts

4 Min Read
data governance in ai
Policy and Governance

Data Governance is Vital to the Future of a World Ruled by Artificial Intelligence

8 Min Read

The Role of IT in Business Discovery: Part 3

5 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai in ecommerce
Artificial Intelligence for eCommerce: A Closer Look
Artificial Intelligence
AI and chatbots
Chatbots and SEO: How Can Chatbots Improve Your SEO Ranking?
Artificial Intelligence Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?