Data, Data, Data: Communicating Successfully in the Deluge
Good marketing is effective communication. Youâre letting people know what you do, what you make, in a way that makes sense to them, feels vital, maintains their attention. Now that big data is in the mix, thereâs potential for a ton of noise. The business best able to cull whatâs vital from the deluge of data, turn it into information and communicate it loud and clear will ride the landslide of data to success.(more…)
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