By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData Collective
  • Analytics
    AnalyticsShow More
    construction analytics
    5 Benefits of Analytics to Manage Commercial Construction
    5 Min Read
    benefits of data analytics for financial industry
    Fascinating Changes Data Analytics Brings to Finance
    7 Min Read
    analyzing big data for its quality and value
    Use this Strategic Approach to Maximize Your Data’s Value
    6 Min Read
    data-driven seo for product pages
    6 Tips for Using Data Analytics for Product Page SEO
    11 Min Read
    big data analytics in business
    5 Ways to Utilize Data Analytics to Grow Your Business
    6 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-23 SmartData Collective. All Rights Reserved.
Reading: Business Analytics – Close to Your Heart
Share
Notification Show More
Latest News
cloud-centric companies using network relocation
Cloud-Centric Companies Discover Benefits & Pitfalls of Network Relocation
Cloud Computing
construction analytics
5 Benefits of Analytics to Manage Commercial Construction
Analytics
database compliance guide
Four Strategies For Effective Database Compliance
Data Management
Digital Security From Weaponized AI
Fortifying Enterprise Digital Security Against Hackers Weaponizing AI
Security
DevOps on cloud
Optimizing Cost with DevOps on the Cloud
Cloud Computing Development Exclusive IT
Aa
SmartData Collective
Aa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Data Management > Culture/Leadership > Business Analytics – Close to Your Heart
AnalyticsBusiness IntelligenceCulture/LeadershipDecision Management

Business Analytics – Close to Your Heart

Barry Devlin
Last updated: 2012/11/27 at 7:54 AM
Barry Devlin
4 Min Read
Image
SHARE
- Advertisement -

ImageWell, perhaps not close to your heart, but certainly close to the heartbeat of your business.  This is a key message of an IBM Virtual Event debuting at 10:30 a.m. EST in the U.S. and 10:30 a.m. GMT / 11:30 a.m. CET in Europe on November 28, where I’ll talk about modern mission-critical Business Analytics.

ImageWell, perhaps not close to your heart, but certainly close to the heartbeat of your business.  This is a key message of an IBM Virtual Event debuting at 10:30 a.m. EST in the U.S. and 10:30 a.m. GMT / 11:30 a.m. CET in Europe on November 28, where I’ll talk about modern mission-critical Business Analytics.

- Advertisement -

For many businesses, embedding operational analytics in the heart of their OLTP (online transaction processing) applications is a key initiative for 2013. The leaders, of course, have already begun.  The old operational data store (ODS) and operational BI were precursors as far back as the mid-90s, attempting to make faster decisions about operational matters.  These initiatives have had their success stories, but they have been limited by a number of factors, both analytical and operational.  The analytical issue has often been the lack of sufficient quantities of transaction and event data to effective mine.  The operational aspect was the ability to get close enough to the near real-time responses required by business users and customers.  

Both of these issues are being addressed with today’s technologies.  The enormous growth of business on the Web in the past decade has meant that customer behavior can be analyzed through clickstreams within websites and linkages across different websites, call centers and more. Such information, analyzed in combination with transaction data, allows retailers to more effectively cross-sell, hotels to increase room occupancy and telcos to reduce churn.  But, for this blog, and the above event, the more interesting point relates to how to close the real-time gap.

More Read

construction analytics

5 Benefits of Analytics to Manage Commercial Construction

Fortifying Enterprise Digital Security Against Hackers Weaponizing AI
10 Ways How Artificial Intelligence Is Changing the Content Writing Landscape
How IoT Can Be Connected to Business Intelligence
Fascinating Changes Data Analytics Brings to Finance

Traditionally, business intelligence operates on data that has been extracted from the operational environment and analytic outcomes applied back to that environment afterwards. In short, the data is brought to the analytics.  This approach introduces significant delays.  An obvious solution would be to bring the analytics to the data; however, prior technology did not easily allow that.  I discuss this in terms of the mainframe, System z, environment, but the principle applies elsewhere too.

It is an oft-forgotten fact that 70% of all data transactions in the banking, insurance, retail, telecommunications, utilities and government industries still occur on the System z platform, due to its performance, cost, reliability and security characteristics.  The inclusion of the Netezza-powered IBM DB2 Analytic Appliance within the System z complex creates a system with a dual personality -transactional performance of the original environment combined with the analytic performance of Netezza required for integrated operational analytics.  With the inclusion of SPSS Predictive Analytics on Linux and Cognos on the zOS and Linux platforms, the need to move data out of the System z environment is largely eliminated.  More details are to be had in the Virtual Event where IBM’s Dan Wardman and David Jeffries will fill in the technical details. See also my White Paper, “Integrating Analytics into the Operational Fabric of Your Business, A combined platform for optimizing analytics and operations”.

Irrespective of platform, it is becoming increasingly clear that when it comes to operational decisions, they have to come from the heart rather than the head!

- Advertisement -
 
 

Barry Devlin November 27, 2012
Share this Article
Facebook Twitter Pinterest LinkedIn
Share
- Advertisement -

Follow us on Facebook

Latest News

cloud-centric companies using network relocation
Cloud-Centric Companies Discover Benefits & Pitfalls of Network Relocation
Cloud Computing
construction analytics
5 Benefits of Analytics to Manage Commercial Construction
Analytics
database compliance guide
Four Strategies For Effective Database Compliance
Data Management
Digital Security From Weaponized AI
Fortifying Enterprise Digital Security Against Hackers Weaponizing AI
Security

Stay Connected

1.2k Followers Like
33.7k Followers Follow
222 Followers Pin

You Might also Like

construction analytics
Analytics

5 Benefits of Analytics to Manage Commercial Construction

5 Min Read
Digital Security From Weaponized AI
Security

Fortifying Enterprise Digital Security Against Hackers Weaponizing AI

11 Min Read
AI-powered content writing tools
Artificial IntelligenceExclusive

10 Ways How Artificial Intelligence Is Changing the Content Writing Landscape

8 Min Read
internet of things and business intelligence
Business IntelligenceExclusiveInternet of Things

How IoT Can Be Connected to Business Intelligence

6 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

giveaway chatbots
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive
ai in ecommerce
Artificial Intelligence for eCommerce: A Closer Look
Artificial Intelligence Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US

© 2008-23 SmartData Collective. All Rights Reserved.

Removed from reading list

Undo
Go to mobile version
Welcome Back!

Sign in to your account

Lost your password?