Black Box Analytics

November 13, 2011

Organizations are now aware of the significant contribution that predictive analytics brings to the bottom line. Solutions, once viewed with skepticism and doubts, are now embraced by many organizations. Yet, from a practitioner’s perspective, certain solutions are easier to understand than others.

The challenge for the practitioner is provide a level of communication to the business end user such that the end user has the requisite degree of knowledge when using the solution. What does this mean? From the business end user’s standpoint, this means two things: