We’re SO predictable… but you knew I would say that.

February 19, 2010
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There is a new article in the Journal Science that has analyzed 50,000 cell phone users’ data  (in Europe) to conclude that our location at any point in time is predictable 93% of the time- including heavy business travelers.   Even the outlying data was greater than 70% predictable…

NPR had a piece on it this morning.

There’s a company I’ve been following for a few years that’s done a lot of advanced work in cell phone data analytics that I really like called Sense Networks. It was a top 10 interactive product from teh New York Times and has this mission for one of its products:

“Macrosense is a platform for analyzing large amounts of mobile location data in real-time to drive relevant recommendation, personalization and discovery.”

Hey Orwell, move that big brother over… big sister is coming to town, and some of it is pretty interesting.

Link to original post


There is a new article in the Journal Science that has analyzed 50,000 cell phone users’ data  (in Europe) to conclude that our location at any point in time is predictable 93% of the time- including heavy business travelers.   Even the outlying data was greater than 70% predictable…

NPR had a piece on it this morning.

There’s a company I’ve been following for a few years that’s done a lot of advanced work in cell phone data analytics that I really like called Sense Networks. It was a top 10 interactive product from teh New York Times and has this mission for one of its products:

“Macrosense is a platform for analyzing large amounts of mobile location data in real-time to drive relevant recommendation, personalization and discovery.”

Hey Orwell, move that big brother over… big sister is coming to town, and some of it is pretty interesting.

Link to original post