Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
    data driven insights
    How Data-Driven Insights Are Addressing Gaps in Patient Communication and Equity
    8 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: When Business Intelligence and Social Networking Unite
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Business Intelligence > When Business Intelligence and Social Networking Unite
Business Intelligence

When Business Intelligence and Social Networking Unite

PhilSimon
PhilSimon
3 Min Read
SHARE

With a new decade upon us, exciting new technologies are both changing the very definition of work and  engendering a wide array of new possibilities. I would put these possibilities into two broad categories:

  1. Things not possible even five years ago that are now possible
  2. Things previously possible but now augmented by the first category

My second book, The Next Wave of Technologies, strikes a nice balance between the two. The possibilities of improving existing technologies via new ones just make me giddy.

For example, check out this short video by Rob Ashe, former CEO of Cognos before IBM acquired the company. Ashe discusses an excellent example of the confluence between a relatively new technology (social networking) and a more established one (BI).  (Incidentally, there are chapters on both topics in The Next Wave.) This is a perfect example of the whole exceeding the sum of its parts.

More Read

How BI and Data Analytics Pros Used Twitter in December
Automate the Boring But Essential Parts of Your Data Warehouse
RAG – The Newest Advance in AI Is All About Context
Virtualization and Cloud Computing
3 Ways Automation Tools Use Big Data To Drive Business Growth

How one technology extends another

I first worked with BI tools…

With a new decade upon us, exciting new technologies are both changing the very definition of work and  engendering a wide array of new possibilities. I would put these possibilities into two broad categories:

  1. Things not possible even five years ago that are now possible
  2. Things previously possible but now augmented by the first category

My second book, The Next Wave of Technologies, strikes a nice balance between the two. The possibilities of improving existing technologies via new ones just make me giddy.

For example, check out this short video by Rob Ashe, former CEO of Cognos before IBM acquired the company. Ashe discusses an excellent example of the confluence between a relatively new technology (social networking) and a more established one (BI).  (Incidentally, there are chapters on both topics in The Next Wave.) This is a perfect example of the whole exceeding the sum of its parts.

How one technology extends another

I first worked with BI tools back in 1998, in particular Cognos PowerPlay and Impromptu. I was impressed way back then and these tools are a far cry from what they are today. There was always the opportunity for someone to “share” feedback with IT and other end-users. To this end, social networking changes nothing.

Except that it changes everything. As Ashe correctly points out, social networking vastly improves the ease with which data can be exchanged, synthesized, and even improved. By allowing for much greater collaboration, social networking enables better BI. It is for this reason that I consider both technologies part of Enterprise 2.0.

TAGGED:cognos
Share This Article
Facebook Pinterest LinkedIn
Share
ByPhilSimon
Phil Simon is a recognized technology authority. He is the award-winning author of eight management books, most recentlyAnalytics: The Agile Way. He <consults organizations on matters related to communications, strategy, data, and technology. His contributions have been featured on The Harvard Business Review, CNN, The New York Times, Fox News, and many other sites. In the fall of 2016, he joined the faculty at Arizona State University’s W. P. Carey School of Business.

Follow us on Facebook

Latest News

AI Document Verification for Legal Firms: Importance & Top Tools
AI Document Verification for Legal Firms: Importance & Top Tools
Artificial Intelligence Exclusive
AI supply chain
AI Tools Are Strengthening Global Supply Chains
Artificial Intelligence Exclusive
data analytics and truck accident claims
How Data Analytics Reduces Truck Accidents and Speeds Up Claims
Analytics Big Data Exclusive
predictive analytics for interior designers
Interior Designers Boost Profits with Predictive Analytics
Analytics Exclusive Predictive Analytics

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Power of the Stack

4 Min Read

NYT: SAS facing stiff competition

4 Min Read

Short-term “Trouble for Big Business Intelligence Vendors” may lead to longer-term advantage

5 Min Read

How to Choose Between Cognos and WebFOCUS?

8 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

giveaway chatbots
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive
ai in ecommerce
Artificial Intelligence for eCommerce: A Closer Look
Artificial Intelligence

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?