Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results -- AI-generated illustration
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results
    11 Min Read
    chatgpt image jul 13, 2026, 04 23 45 pm
    How Data Analytics Helps Companies Improve User Engagement
    19 Min Read
    chatgpt image jul 13, 2026, 03 59 46 pm
    How Data Analytics Improves Multi-Location Search Strategies
    10 Min Read
    cybersecurity efforts
    How Behavioral Analytics and AI Are Redefining Cybersecurity for Boca Raton Businesses
    14 Min Read
    data driven risk management in heatlhcare
    How Data Analytics Is Changing Healthcare Risk Management
    17 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Book Review: Data Modeling for Business
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Uncategorized > Book Review: Data Modeling for Business
Uncategorized

Book Review: Data Modeling for Business

SteveSarsfield
SteveSarsfield
4 Min Read
SHARE

A couple of weeks ago, I book-swapped with author Donna Burbank. She has a new book entitled Data Modeling for Business. Donna, an experienced consultant by trade, has teamed up with Steve Hoberman, a previous published author and technologist and Chris Bradley, also a consultant, for an excellent exploration of the process of creating a data model. With a subtitle like “A handbook for Aligning the Business with IT using a High-Level Data Model” I knew I was going to find some value in the swap.

The book describes in plain English the proper way to create a data model, but that simple description doesn’t do it justice. The book is designed for those who are learning from scratch – those who only vaguely understand what a data model is. It uses commonly understood concepts to describe data model concepts. The book describes the impact of the data model to the project’s success and digs into setting up data definitions and the levels of detail necessary for them to be effective. All of this is accomplished in a very plain-talk, straight-forward tone without the pretentiousness you sometimes get in books about data modeling.

We often talk about the need for business and IT …

More Read

People, Process & Politics: Data Governance
Efficient DAM Systems for Revitalizing the Content Marketing Platform
The Explosion of the Internet of Things [INFOGRAPHIC]
Change management meets Agile development
What are the benefits of running ADAPA on Amazon EC2?


A couple of weeks ago, I book-swapped with author Donna Burbank. She has a new book entitled Data Modeling for Business. Donna, an experienced consultant by trade, has teamed up with Steve Hoberman, a previous published author and technologist and Chris Bradley, also a consultant, for an excellent exploration of the process of creating a data model. With a subtitle like “A handbook for Aligning the Business with IT using a High-Level Data Model” I knew I was going to find some value in the swap.

The book describes in plain English the proper way to create a data model, but that simple description doesn’t do it justice. The book is designed for those who are learning from scratch – those who only vaguely understand what a data model is. It uses commonly understood concepts to describe data model concepts. The book describes the impact of the data model to the project’s success and digs into setting up data definitions and the levels of detail necessary for them to be effective. All of this is accomplished in a very plain-talk, straight-forward tone without the pretentiousness you sometimes get in books about data modeling.

We often talk about the need for business and IT to work together to build a data governance initiative. But many, including myself, have pointed to the communication gap that can exist in a cross-functional team. In order to bridge the gap, a couple of things need to happen. First, IT teams need to expand their knowledge of business processes, budgets and corporate politics. Second, business team members need to expand their knowledge of metadata and data modeling. This book provides an insightful education for the latter. In my book, the Data Governance Imperative, the goal was the former.

The book is well-written and complete. It’s a perfect companion for those who are trying to build a knowledgeable, cross-function team for data warehouse, MDM or data governance projects. Therefore, I’ve added it to my recommended reading list on my blog.

Covering the world of data integration, data governance, and data quality from the perspective of an industry insider.

Link to original post

TAGGED:data modelingdata quality
Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

Comparing 5 Top Compliance Training Providers for Large Businesses -- AI-generated illustration
Comparing 5 Top Compliance Training Providers for Large Businesses
Business Intelligence Exclusive
11 Best AI Tools for Critical Thinking in Research -- AI-generated illustration
11 Best AI Tools for Critical Thinking in Research
Artificial Intelligence Exclusive
Top 7 GTM Intelligence Tools with MCP Integration in 2026 -- AI-generated illustration
Top 7 GTM Intelligence Tools with MCP Integration in 2026
Artificial Intelligence Exclusive News
What Is Fine Tuning AI Models And When Should You Actually Do It? -- AI-generated illustration
What Is Fine Tuning AI Models And When Should You Actually Do It?
Artificial Intelligence Exclusive

Stay Connected

1.2KFollowersLike
33.7KFollowersFollow
222FollowersPin

You Might also Like

Recommended read: The Predictioneer’s Game

6 Min Read

The Two-Headed Monster of Data Matching

7 Min Read

Data Quality: The Reality Show?

5 Min Read

Adventures in Data Profiling (Part 8)

14 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence
AI and chatbots
Chatbots and SEO: How Can Chatbots Improve Your SEO Ranking?
Artificial Intelligence Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-26 SmartData Collective. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?