It’s Time to Take Your Data’s Temperature

August 24, 2009
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Don’t look now but there’s a large wave of data at your company’s doorstep. It comes in the form of customer transactions, inventory, shipments, bills, purchase orders, compliance…the list goes on and it’s growing fast.

What to do with it all? All data is not created “EQUAL”!

You can’t keep it all live because that gets expensive. You can’t throw it out because competition is using more data to compete with you, not to mention the many government regulations require you not to. And you can’t stash it in the garage (tape silo) like your summer camping gear. Besides, there’s real business value in all that detailed data.

The answer is virtual storage. Virtual means that the data placement, organization and management are all handled automatically and the right data are always available for reporting and analysis. That translates into timely answers to business questions, while cutting down on wasted time and money.

Teradata Virtual Storage™ will automatically tag the data you use most often as “hot” (and put it in a faster area of the storage system) and the data you use less often as “cold” (in a slower part of storage) – all without administrative intervention. I might point

Don’t look now but there’s a large wave of data at your company’s doorstep. It comes in the form of customer transactions, inventory, shipments, bills, purchase orders, compliance…the list goes on and it’s growing fast.

What to do with it all? All data is not created “EQUAL”!

You can’t keep it all live because that gets expensive. You can’t throw it out because competition is using more data to compete with you, not to mention the many government regulations require you not to. And you can’t stash it in the garage (tape silo) like your summer camping gear. Besides, there’s real business value in all that detailed data.

The answer is virtual storage. Virtual means that the data placement, organization and management are all handled automatically and the right data are always available for reporting and analysis. That translates into timely answers to business questions, while cutting down on wasted time and money.

Teradata Virtual Storage™ will automatically tag the data you use most often as “hot” (and put it in a faster area of the storage system) and the data you use less often as “cold” (in a slower part of storage) – all without administrative intervention. I might point out that our virtual storage, with its temperature gauge, is unique to Teradata.

Staying ahead of the data wave means taking its temperature and treating it correctly. Have you taken your data’s temperature lately? Send me a note. I’d like to hear about it.  –Darryl McDonald