Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    data analytics for pharmacy trends
    How Data Analytics Is Tracking Trends in the Pharmacy Industry
    5 Min Read
    car expense data analytics
    Data Analytics for Smarter Vehicle Expense Management
    10 Min Read
    image fx (60)
    Data Analytics Driving the Modern E-commerce Warehouse
    13 Min Read
    big data analytics in transporation
    Turning Data Into Decisions: How Analytics Improves Transportation Strategy
    3 Min Read
    sales and data analytics
    How Data Analytics Improves Lead Management and Sales Results
    9 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Online Advertising Fight Club
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Uncategorized > Online Advertising Fight Club
Uncategorized

Online Advertising Fight Club

Daniel Tunkelang
Daniel Tunkelang
3 Min Read
SHARE

Those of you who have been enjoying our recent debate about the future of online advertising should check out TechCrunch, which is offering a “Steel Cage Debate On The Future Of Online Advertising: Danny Sullivan Vs. Eric Clemons“.

For those who haven’t been keeping up with this fight:

  • Eric Clemons, Professor of Operations and Information Management at The Wharton School of the University of Pennsylvania, recently wrote a guest post on TechCrunch entitled. “Why Advertising Is Failing On The Internet” (I blogged about it here).
  • Then Danny Sullivan, editor-in-chief of SearchEngineLand, flamed back at him on his own blog, in a post entitled “For Your Sunday Bullshit Reading: Search Ads Are “Misdirection” Advertising“.

I can’t promise that all of the TechCrunch commenters will be as civil or thoughtful as those who comment here, but I am sure they’ll make up for it in quantity. And yes, I’m covet that readership–but the least I can do is make sure everyone here gets a good seat for the prize fight.

More Read

Not All Google Critics Are Bigots
When Telecom customers complain
IDE and Debugging Function Comparison Between esProc, Perl and Python
Online Marketing as an Interactive Conversation
Is good exposure over-exposed?

Those of you who have been enjoying our recent debate about the future of online advertising should check out TechCrunch, which is offering a “Steel Cage Debate On The Future Of Online Advertising: Danny Sullivan Vs. Eric Clemons“.

For those who haven’t been keeping up with this fight:

  • Eric Clemons, Professor of Operations and Information Management at The Wharton School of the University of Pennsylvania, recently wrote a guest post on TechCrunch entitled. “Why Advertising Is Failing On The Internet” (I blogged about it here).
  • Then Danny Sullivan, editor-in-chief of SearchEngineLand, flamed back at him on his own blog, in a post entitled “For Your Sunday Bullshit Reading: Search Ads Are “Misdirection” Advertising“.

I can’t promise that all of the TechCrunch commenters will be as civil or thoughtful as those who comment here, but I am sure they’ll make up for it in quantity. And yes, I’m covet that readership–but the least I can do is make sure everyone here gets a good seat for the prize fight.

Link to original post

Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

payment methods
How Data Analytics Is Transforming eCommerce Payments
Business Intelligence
cybersecurity essentials
Cybersecurity Essentials For Customer-Facing Platforms
Exclusive Infographic IT Security
ai for making lyric videos
How AI Is Revolutionizing Lyric Video Creation
Artificial Intelligence Exclusive
intersection of data and patient care
How Healthcare Careers Are Expanding at the Intersection of Data and Patient Care
Big Data Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

SmallBlue is an information anlaytics suite that automatically visualizes social networks, helps you…

2 Min Read

The New Chasm

3 Min Read

Cisco Launches WebEx Mail

3 Min Read

Cloudy days

8 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

data-driven web design
5 Great Tips for Using Data Analytics for Website UX
Big Data
ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?