Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
    data driven insights
    How Data-Driven Insights Are Addressing Gaps in Patient Communication and Equity
    8 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Characteristics of a Social Media Strategist
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Uncategorized > Characteristics of a Social Media Strategist
Uncategorized

Characteristics of a Social Media Strategist

JacobMorgan
JacobMorgan
5 Min Read
SHARE

A few days ago I wrote a post about how past success is not a good metric for future success.  I was writing this in the context of a social media strategist but as so many of you have pointed out this applies to virtually any position in any industry.  Today I wanted to address […]

Contents
Ability to deal with failureTech savvyPassionAdaptabilityPoise/charisma/and excellent communication skills, both offline and onlineCreativityTeam work

chess_king_and_pawns

A few days ago I wrote a post about how past success is not a good metric for future success.  I was writing this in the context of a social media strategist but as so many of you have pointed out this applies to virtually any position in any industry.  Today I wanted to address what I consider to be some of the most important characterisitcs of a social media strategist.  I’m sure you will have some of your own to add.

More Read

Cruiser and PhoTable: Limited by your imagination
HIPAA in a HITECH World: HIPAA Violations on the Rise
asasd
Pitney Bowes Brings New Software for Better Business Insights
Wired.com Gutted: It Wasn’t Me

Ability to deal with failure

The social media strategist should have some sort of failure under their belt.  They need to understand what failure feels like and how to overcome, this important for social media because note very campaign will be successful and you need to know how to deal with that; not to mention some of the negative feedback you are sure to get.

Tech savvy

Tech savvyness is crucial for a social media strategist.  This person needs to understand how to live stream from a conference, how to use twitter from a mobile device, how to upload videos, write blogs posts, etc.  This makes it sounds more laymen then it really is, but hopefully you get the point.  This person needs to understand technology and the various tools out there.

Passion

Passion for the company and for social media.  If the strategist is just going into something willy nilly then you have a problem.  There is such a thing as the right strategist for the right company, you need to make sure you find him/her.

Adaptability

A social media strategist needs to be able to adapt to different scenarios and new platforms/tools/trends that emerge.  A social media strategy is a living dynamic entity that is constantly morphing into something else.  If we were having this conversation 2 years ago, then twitter would not have existed.  Once a new tool emerges you have to be able to understand the potential for use and for integration.

Poise/charisma/and excellent communication skills, both offline and online

A lot of people think that a successful social media strategist just needs a dark room and a laptop, not so.  In addition to being able to communication online a social media strategist needs to be able to communicate offline.  This means being able to present findings and strategies to senior level execs and this also means being able to speak at a social media conference or event.  If I were hiring for this position I would want someone that is outgoing with a good sense of humor; someone that is confident and remains calm under pressure.

Creativity

Sometimes the solution to a problem requires a little bit of creativity.  I always use chess as an examples (since I love it) because it requires a good amount of strategy but also a creative mind to put together combinations and positions.  Not everything in the social media world is always logical, so a bit of a out of the box thinking helps…a lot.

Team work

Oftentimes there is more then one person working on a social media strategy, therefore teamwork is a must.  The ability to collaborate with others and clearly express ideas and strategies is going to be important for almost anyone in any career, especially a social media strategist.

These are some of the characteristics that I think are important for a social media strategist to possess, yes there are others, but I want to hear from you.

What do you think are some of the most important characterisitcs of a social media strategist?


Link to original post

Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

data analytics and truck accident claims
How Data Analytics Reduces Truck Accidents and Speeds Up Claims
Analytics Big Data Exclusive
predictive analytics for interior designers
Interior Designers Boost Profits with Predictive Analytics
Analytics Exclusive Predictive Analytics
big data and cybercrime
Stopping Lateral Movement in a Data-Heavy, Edge-First World
Big Data Exclusive
AI and data mining
What the Rise of AI Web Scrapers Means for Data Teams
Artificial Intelligence Big Data Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Business Side Guide: SMB Market Intelligence for the C-Suite

11 Min Read
Image
Uncategorized

The Rise of Embedded BI

3 Min Read

Global Mobile Trends See Rise in BYOD — and Security Concerns

3 Min Read

How Do I Become a Data Scientist?

10 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence
giveaway chatbots
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?