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Big Data

Fantasy Sports Betting: The Next 'Big Thing' Thanks to Big Data

June 16, 2015 by Jure Rejec

Big data is revolutionizing the sports betting industry and this is just the beginning. While it may seem that European Fantasy Sports hasn't really picked up as yet, since Europe is known as a historically late adopter, the future looks promising for soccer lovers who seek richer experiences than what is being offered at the moment by well established betting operators.[read more]


Is Your Data Big?

June 15, 2015 by Dave Mendle

So you’ve heard all the buzz about data. It’s big. Apparently, big data is all around us. That’s what they say anyway. Truthfully, it can be difficult as a business owner to identify where you stand in the grand universe of big data. How big is your data? How are you using it? Would you benefit from using the right big data technology? In short, how do you know if your business is part of this big data revolution? Well, let me help you answer that.[read more]

10 Reasons Why Now Is the Time to Get into Big Data

June 12, 2015 by Rick Delgado

Big data is a key that'll explain specifically what your consumers really think about your product. Big data is even being used in medical research for companies that do personalized medicine or companion diagnostics, and need to analyze large amounts of biological data. You'll be able to use your insight to easily get a better picture of your customers based out of different geographic areas and belonging to different demographic groups.[read more]

When Big Hearts Meet Big Data: 6 Nonprofits Using Data to Change the World

June 12, 2015 by Sima Thakkar

When people think of big data, they often think of machines, robots and things that might be generally impersonal. But when you couple data with an altruistic mission, the results can be astounding. As we sink deeper into the digital era, nonprofits are now presented with new opportunities. For example, 56% of people donated to an organization because they read a story via social media. Fundraising sites such as, and Network for Good allow organizations to raise money with a simple click of a button.[read more]


Using Recommendation Engines to Reduce Subscription Service Churn

June 12, 2015 by Dave Mendle

Recommendation engines are the digital version of the pot of gold at the end of the Big Data rainbow. Imagine being able to know, in near-time, what your customers really want and when they want it. For a subscription service, the gold is even brighter: You can deliver your customers’ desires directly to them, leading to a dramatic reduction in churn.[read more]


Redefining Loyalty Programs with Big Data and Hadoop

June 11, 2015 by Dave Mendle

A loyalty program should not be about points, rewards, or status. While these perks may attract consumers, they don’t foster loyalty. The focus of these programs should be to collect useful data that can be used to build relationships that benefit both the consumer and the brand.[read more]

How Small Businesses Can Use Big Data

June 10, 2015 by Keith Tully

As a small business owner, you may think that Big Data could not be any sort of help to you. After all, that market is for big businesses with lots and lots of resources. In reality that isn’t actually true. As a small business you can make use of Big Data in your own unique way.[read more]

How Big Data Is Helping Law Enforcement

June 9, 2015 by Keith Tully

Big Data is essentially the gathering of information from varied sources that can be studied to determine future patterns. Many companies and advertisers use this information to target customers. Big Data is no longer just for monitoring your business’ outreach and market impact.[read more]

How Is Big Data Changing the World?

June 8, 2015 by Larisa Bedgood

When we talk about Big Data, many of the examples and use cases we share center around how Big Data is changing the way businesses must operate. But Big Data is changing the world on some exciting global levels as well. So let’s take a step back from the business impact of bigger data and check out some of the exciting ways Big Data is changing our lives.[read more]

Data Is Immortal, but Not Immune to Decay

June 8, 2015 by Martin Doyle

Even data that is intentionally deleted can often be recovered. When Yahoo! purchased Geocities, nobody dreamed that it would go ahead and delete the entire archive – more than 600 gigabytes of internet history. Despite this, enthusiasts were able to quickly archive the collective work of 35 avid Geocities webmasters – an important milestone in our ability to breathe new life into data that someone else does not want.[read more]

Solving Supply Chain Risks [INFOGRAPHIC]

June 4, 2015 by Keith Peterson

This infographic provides an overview of the most prevalent supply chain risks, the departments they affect, their financial impact on your business, and how they can be resolved.[read more]


Big Data as a Service (BDaaS) Is the Next Big Thing!

June 3, 2015 by Bernard Marr

We’ve had software as a service, platform as a service and data as a service. Now, by mixing them all together and massively upscaling the amount of data involved, we’ve arrived at Big Data as a Service (BDaaS). It might not be a term you’re familiar with yet – but it suitably describes a fast-growing new market.[read more]


Safe Big Data

June 1, 2015 by Jared Jaureguy

Big data.

Big Data is one of the most important business and government developments of the twenty-first century, but there are crucial security and privacy issues that prevent it from developing as quickly as it could. Large-scale cloud infrastructures, data source format and medium, high volume inter-cloud migrations and dynamic streaming data acquisition have created increase privacy and security concerns.[read more]

The Big Data Playlist

May 29, 2015 by Timo Elliott

First and foremost, what defines Big Data? Well, doh, it’s BIG (although there are are LOTS of other definitions). We have so much of it that we find it really hard to store and process it. A top ten of Big Data sound tracks, old and new — enjoy! No. 1: The Police, "Too Much Information,"[read more]

How Many Quantitative Teams Are Actually Hiring?

May 29, 2015 by Linda Burtch

We all know that the demand for quantitative professionals has been increasing as of late, but we wanted to know: how many data science and analytics teams are actually hiring this year? In an attempt to quantify the demand, we sent out a flash survey to hiring managers, asking if their analytics or data science team would be hiring this year (whether to expand their team or to counteract attrition).[read more]