Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    big data analytics in transporation
    Turning Data Into Decisions: How Analytics Improves Transportation Strategy
    3 Min Read
    sales and data analytics
    How Data Analytics Improves Lead Management and Sales Results
    9 Min Read
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Video Analytics Get Pedestrian in New York City
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Analytics > Video Analytics Get Pedestrian in New York City
Analytics

Video Analytics Get Pedestrian in New York City

Roman Vladimirov
Roman Vladimirov
3 Min Read
Image
SHARE

ImageData analysis is far from a new idea, but new analysis tools are broadening the scope of just what and how businesses can track and research.

ImageData analysis is far from a new idea, but new analysis tools are broadening the scope of just what and how businesses can track and research. GCN recently reported that New York City is looking into a new way to monitor business trends: video analytics. This technology has been around for a while, but the city plans to use it on a large scale to monitor pedestrian traffic patterns.

Big data analysis good for businesses and consumers
There are a number of possible applications for the data being collected, but the focus of this new project will be to help new small businesses better understand the consumer landscape of various streets and neighborhoods. In turn, they will be better equipped to choose the most lucrative spot to open up their store or offices. While entrepreneurs and businesses looking to expand have been able to analyze other big data, such as population demographics and the nature of various business districts, having more in-depth information can provide them with more possibilities when scouting new locations.

“We had great city data on business conditions and demographics, but the one thing we really wanted were really granular, neighborhood pedestrian foot-traffic patterns,” Lindsay Mollineaux, quantitative analyst from the city’s Office of Data Analytics, told GCN.

More Read

First Look – IDIOM Decision Manager
Mind Maps of #textanalytics
Big Data and the New Face of Commerce
First Look – Truviso
Apple’s iRadio: What Is Big Data’s Role? [VIDEO]

This new analytics strategy won’t just prove useful for companies, as consumers will be able to use the information as well. According to the news source, trends in pedestrian traffic will reveal the best and worst times to visit certain stores, enabling consumers to avoid huge crowds and long lines. Currently, this data – collected from about 500 various Department of Transportation cameras and privately owned, public-facing cameras – is also used to calculate waiting times for events like Broadway plays and concerts.

Video analytics projections are on the rise
The ability to automate the process of collecting data from video streams gives companies a different venue to analyze business intelligence, and this method is only gaining popularity. The International News Magazine reports that the Intelligent Video Analytics industry is projected to reach a new worth of $867.8 million by 2017. To put the projected rapid growth into perspective, this industry was only worth about $180 million in 2011, which puts the compounded annual growth rate at 30.4 percent. This just goes to show that there’s a burgeoning interest in finding new, more effective approaches to data analysis that have the potential to enhance the landscape of analytics.

Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

big data analytics in transporation
Turning Data Into Decisions: How Analytics Improves Transportation Strategy
Analytics Big Data Exclusive
AI and fund manager software
AI And The Acceleration Of Information Flows From Fund Managers To Investors
Artificial Intelligence Exclusive
sales and data analytics
How Data Analytics Improves Lead Management and Sales Results
Analytics Big Data Exclusive
ai in marketing
How AI and Smart Platforms Improve Email Marketing
Artificial Intelligence Exclusive Marketing

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Adopting a User Behavior Analytics (UBA) Solution

6 Min Read

How Google Uses R to Make Online Advertising More Effective

4 Min Read

Translating Awareness to Consideration Set in B2B

6 Min Read

Predictive Analytics: 8 Things to Keep in Mind (Part 6)

6 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots
ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?