Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    sales and data analytics
    How Data Analytics Improves Lead Management and Sales Results
    9 Min Read
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Use AI to Expand the Reach of Your New Podcast
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Business Intelligence > Artificial Intelligence > Use AI to Expand the Reach of Your New Podcast
Artificial IntelligenceExclusive

Use AI to Expand the Reach of Your New Podcast

AI technology is a godsend for new podcasters trying to grow their audience.

Dmitry Garbar
Dmitry Garbar
7 Min Read
ai with podcast marketing
Shutterstock Photo License - By Dean Drobot
SHARE

Artificial intelligence has made marketing a lot easier. Savvy marketers are using AI technology to expand their reach through digital media.

Contents
How AI is Invaluable for Growing New PodcastsUp your qualityCreate content easier with the help of AIKnow where your audience hangs outDo some PRRepost your episodes on your siteAI is Excellent for Podcast Listenership Growth

One of the ways that marketers can use AI to get more sales and exposure is through podcasts. AI has made it easier to optimize their podcast marketing strategies, which can be beneficial in numerous ways.

How AI is Invaluable for Growing New Podcasts

Creating a podcast is not just about book guests, having cool-looking gear, and gaining sponsors. Once you learn how to start a podcast, you’re also going to likely have to market it to potential listeners in order to make it worth the amount of time and money you’ve spent setting it up. There are a number of different strategies you can use in order to get the word out there, and you’ll have to determine what can work best for you and your audience.

Fortunately, AI technology can be useful with all of these strategies. Here are some ways you can increase your listenership with AI technology.

More Read

Image
We’re Not Artists: The Craft of Influencing Decision Makers
Managing Seasonal Fluctuations in Retail with Analytics
How Data Security Remains More Than Just About IT Safeguards
How Artificial Intelligence Can Improve Your Fundraising Efforts
How to Develop your Strategy Using Data Analytics

Up your quality

Have you been looking at your retention rates and seeing people drop off? Then it might be an indication that you need some better equipment or you need to look at the best podcasting software to make your show sound more professional. You want to feel really proud of the work you put out there and keep those listeners interested in trying out your podcast to stick around. Even if you can’t afford to get completely new gear, new headphones or a microphone can go a long way toward making a difference in quality.

AI can be useful for helping you improve the quality of your podcasts. One of the best ways to utilize AI to improve your podcast is by improving the visuals. AI technology has made it possible to create a number of fantastic visuals. Canva, Microsoft Movie Maker and other tools use AI features to create amazing effects that can make your podcast videos really stand out.

Create content easier with the help of AI

Modern AI technology can be put to great use when it comes to creating content. You don’t even have to spend hours on rerecording the intros and outros or the ad inserts in your podcast. Instead, you can make a digital copy of your voice and generate voiceovers of any text in just a few minutes. 

With the help of AI-powered software you can also repurpose your content and use it for further promoting your podcast. Transcribe your audio/video and include the text in your episode descriptions or turn it into articles for your blog, which can help your SEO rankings.

Know where your audience hangs out

It can be difficult to market to your audience if you aren’t sure which social media platforms they are on or where they are finding your podcast in the first place. You’ll want to take a look at your analytics and see who is listening to your podcast and how you can leverage this knowledge to promote your podcast on the right platforms. This might mean running ads, providing content for others’ sites, or creating your own channels for your podcast.

AI has made it easier to learn more about your customers. Tools like Quantcast and Alexa use AI technology to learn more about demographics of visitors, which you can use to optimize your marketing strategy.

Do some PR

One of the best ways to gain some interest in your podcast is by looking into how you can promote it on some major news outlets. You will need to write a press release or have someone do it for you, and you might need to hire someone who has connections to these outlets so they can share your show as a news article. You can spend as much or as little as you would like on PR, but know that it can help a lot to have someone promote you in places where you can introduce your show to those outside of social media.

AI can also help with PR marketing. You can use AI technology to scale the production of PR content and streamline the distribution of it.

Repost your episodes on your site

Even if you don’t plan on doing a lot of blogging or running a website directly, you should have a site dedicated to your podcast where you can share show notes and information with listeners. This also makes it easier to share what you are working on with news outlets, and listeners also have a new way to find out about your show—especially if you take the time to implement SEO strategies to gain more traffic. Show notes are a great way for you to promote episodes! Uploading transcripts of your podcast episodes is another good decision. By doing this, you’ll improve its search engine optimization and increase the likelihood that more people will find your podcast. Using software, you can quickly and easily transcribe an interview you’ve conducted with your guests, which will save you a ton of time.

AI is Excellent for Podcast Listenership Growth

You shouldn’t expect that your podcast will take off immediately without some form of promotion. With these tips in mind, you can get the word out there are encourage new people to check it out. AI technology can play an important role in helping you grow your podcast.

TAGGED:ai marketingbig data in marketingpodcast
Share This Article
Facebook Pinterest LinkedIn
Share
ByDmitry Garbar
Follow:
Dmitry Garbar is a partner and department head at Belitsoft. He has been working in IT for over 12 years, first as a developer, then - in management roles. He specializes in Financial, Healthcare, Telecommunications and other data-sensitive domains.

Follow us on Facebook

Latest News

sales and data analytics
How Data Analytics Improves Lead Management and Sales Results
Analytics Big Data Exclusive
ai in marketing
How AI and Smart Platforms Improve Email Marketing
Artificial Intelligence Exclusive Marketing
AI Document Verification for Legal Firms: Importance & Top Tools
AI Document Verification for Legal Firms: Importance & Top Tools
Artificial Intelligence Exclusive
AI supply chain
AI Tools Are Strengthening Global Supply Chains
Artificial Intelligence Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

using hadoop for email marketing scalability
Hadoop

Scalability-focused Email Marketing Solutions that Incorporate Hadoop

6 Min Read
Big Data

Top 10 Big Data CRM Tools To Increase Business Sales

9 Min Read

Interview: Paul Barsch on a Zero Latency Future

3 Min Read
data duplication salesforce
Big DataExclusive

Data-Driven Marketers Must Avoid Data Duplication

10 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

data-driven web design
5 Great Tips for Using Data Analytics for Website UX
Big Data
AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?