A really fresh look at business analytics

A friend sent me a link to a webinar on “The End of BI as We Know It” that promised “A fresh look at what business analytics means”. It wasn’t clear who was speaking or what company was sponsoring but the title intrigued me (as it was meant to). But when I looked at the body of the description I was underwhelmed. There was, frankly, nothing new. The webinar promised to explain several things – presumably things that were “fresh” or not “BI as we know it”. But here’s the list (edited to summarize):(more…)