IBM Makes Big Deal of Big Data
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At its annual IBM Information on Demand 2012 (IOD) and Business Analytics Forum, IBM unleashed a![](<p>As I talk to people in the industry, many folks comment on their organization’s lack of interest when it comes to information quality. People have the tendency to think that responsibility for information quality starts with someone else, not themselves. In truth, we all know that information quality is the responsibility of everyone in the organization, from the call center operators to the sales force to IT and beyond.<br />So why not start your o<span class="dots">…</span><br />
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As I talk to people in the industry, many folks comment on their organization’s lack of interest when it comes to information quality. People have the tendency to think that responsibility for information quality starts with someone else, not themselves. In truth, we all know that information quality is the responsibility of everyone in the organization, from the call center operators to the sales force to IT and beyond.<br />So why not start your own personal crusade, your own marketing initiative to drive home the power of information quality? Use the power of the e-mail signature to get your message across.</p>
<p>Use these graphics in your signature file to drive home the important of IQ to your organization.</p>
<p>I may knock out a few more banners this weekend, but if you have your own ideas for a custom “Information Quality” banner, let me know and I’ll post it.<br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_3TMxkaIa5WY/SWfBfFh1ZCI/AAAAAAAAAIA/yDTX_L_m5Ds/s1600-h/IQ3.jpg" target="_blank"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 133px;" src="http://3.bp.blogspot.com/_3TMxkaIa5WY/SWfBfFh1ZCI/AAAAAAAAAIA/yDTX_L_m5Ds/s400/IQ3.jpg" alt="" id="BLOGGER_PHOTO_ID_5289409027174130722" border="0"></a></p>
<p><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/_3TMxkaIa5WY/SWe-UzNvwDI/AAAAAAAAAHo/9VkhmqdJgKk/s1600-h/IQ1.jpg" target="_blank"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 133px;" src="http://4.bp.blogspot.com/_3TMxkaIa5WY/SWe-UzNvwDI/AAAAAAAAAHo/9VkhmqdJgKk/s400/IQ1.jpg" alt="" id="BLOGGER_PHOTO_ID_5289405551924461618" border="0"></a><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_3TMxkaIa5WY/SWe-lwNq9RI/AAAAAAAAAHw/K4k1ci9_Io8/s1600-h/IQ2.jpg" target="_blank"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 133px;" src="http://3.bp.blogspot.com/_3TMxkaIa5WY/SWe-lwNq9RI/AAAAAAAAAHw/K4k1ci9_Io8/s400/IQ2.jpg" alt="" id="BLOGGER_PHOTO_ID_5289405843176617234" border="0"></a><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/_3TMxkaIa5WY/SWe-u1vx2TI/AAAAAAAAAH4/wWF-gfI0sNo/s1600-h/IQ3.jpg" target="_blank"><br /></a></p>
<div class="blogger-post-footer">Covering the world of data integration, data governance, and data quality from the perspective of an industry insider.</div>
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