Behavioral targeting – Balancing what is possible with what is right
Many new data driven, targeted, marketing techniques are now possible, but recent evidence suggests that some may actually do more…
BI Case Study: Building an Open Data Portal
This article was written by Paul Murphy, IT Program Leader at Co-operatives UK, about his experience using business intelligence technology…
Infographic: 12 Quotes on Data Science from Thought Leaders
Data Science is everywhere. The explosive growth of the digital world requires professionals with not just strong skills, but also…
Can Business Intelligence Help You Manage Your Workforce Better
It is important to know what your employees are doing. That much seems obvious, right? But in today’s world with…
How hotels are using data to generate new revenue
Hotel revenue management and use of analytics for room sales has remained largely unchanged for decades since the early 1980s…
They Know What You’re Watching (And Why You’re Watching it)
It wasn’t long ago that the entertainment industry had virtually no information on the end consumers of its products. A…
Leveraging Analytics to Improve Enterprise Performance Management
The key to operating a thriving enterprise is continuously managing performance.Measuring and monitoring business performance relies on a process of…
Keeping Your Big Data Analysis Clean
'Outlier' is a term that comes from statistics and data analytics. Math.com defines an outlier as "a value that lies…
Citizen Development 101: Understanding the Basics
In a recent post, we explored a common problem: The development bottleneck. Application development efforts can’t keep up with business demands.…