Defining Analytics: Data Warehousing

February 10, 2010

Big-brother-poster  Following-up to my blog ‘Just Tell Me What I’m Doing‘, this is the second in a series of posts that define the key concepts and terms that make up my analytic world. Everything I do is coloured by my experience actually doing analytics in commercial organisations.

So while I believe these posts will present practical definitions that will be actionable in the business world, I know that there are other worlds in academia and science where they are less relevant. At the very least, people in these areas will gain a better understanding of how business regards analytics. Data Warehouse puritans should perhaps stop reading, take a pill and lie down instead.

Bennett’s AnalyticaCortec_black_logo  
   A Practitioner’s Guide To Analytics

Data Warehousing

The overall process of providing Information to support business decision making is referred to as