Accelerating “Contribution to your Business” Through DWI and BI

February 2, 2010

As we begin this new year, it becomes paramount that we discuss a few of the key issues on business management‘s priority list. This is important because, from year-to-year, and quarter-to-quarter, management is continually seeking the answer to difficult questions about increased efficiency and effectiveness, lower costs, increased revenues and profits, or just understanding your ‘contribution to the business’. Maybe this last item encompasses the previous questions and also provides you a special opportunity to convert your work and ideas into real actionable intelligence which drives the business (not just reports on the happenings of the past periods). This is the new key success factor or KPI (as some of management seem-to/want-to monitor).

Business Intelligence, Customer Experience Management and CRM, plus managing inventories and capital resources are clearly on the top of management’s priority list. How do you contribute to these areas and what uses of Data Warehousing (DW) and Business Intelligence (BI) bring major benefits to your organization. This is not to address limited uses in selected departments, but the promulgation and successful usage of the productive