Free Stuff!

July 22, 2009
56 Views

It’s not secret, people love free stuff… even if they don’t need it, want it or know what it is. Social media is an excellent way to capitalize on this innate human desire. Case in point is the recent Twitter-based contest run by Moonfruit.

To celebrate their 10-year anniversary, Moonfruit’s marketing director Wendy White lead a contest where Twitter followers could win one of 10 Apple MacBook Pros over seven days. To enter, you only had to send a creative tweet that included “#Moonfruit. All told, they acquired a number of new followers and saw an increase in paying customers – over 20% in sales.

Learn more about their strategy in Dana Mattiolo’s article in The Wall Street Journal and maybe you could Tweet-up a contest for yourself!


It’s not secret, people love free stuff… even if they don’t need it, want it or know what it is. Social media is an excellent way to capitalize on this innate human desire. Case in point is the recent Twitter-based contest run by Moonfruit.

To celebrate their 10-year anniversary, Moonfruit’s marketing director Wendy White lead a contest where Twitter followers could win one of 10 Apple MacBook Pros over seven days. To enter, you only had to send a creative tweet that included “#Moonfruit. All told, they acquired a number of new followers and saw an increase in paying customers – over 20% in sales.

Learn more about their strategy in Dana Mattiolo’s article in The Wall Street Journal and maybe you could Tweet-up a contest for yourself!

Link to original post

You may be interested

How SAP Hana is Driving Big Data Startups
Big Data
298 shares3,066 views
Big Data
298 shares3,066 views

How SAP Hana is Driving Big Data Startups

Ryan Kh - July 20, 2017

The first version of SAP Hana was released in 2010, before Hadoop and other big data extraction tools were introduced.…

Data Erasing Software vs Physical Destruction: Sustainable Way of Data Deletion
Data Management
62 views
Data Management
62 views

Data Erasing Software vs Physical Destruction: Sustainable Way of Data Deletion

Manish Bhickta - July 20, 2017

Physical Data destruction techniques are efficient enough to destroy data, but they can never be considered eco-friendly. On the other…

10 Simple Rules for Creating a Good Data Management Plan
Data Management
69 shares672 views
Data Management
69 shares672 views

10 Simple Rules for Creating a Good Data Management Plan

GloriaKopp - July 20, 2017

Part of business planning is arranging how data will be used in the development of a project. This is why…