Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
    data driven insights
    How Data-Driven Insights Are Addressing Gaps in Patient Communication and Equity
    8 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Putting the “Social” in Social BI: Meet Lou Jordano
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Analytics > Predictive Analytics > Putting the “Social” in Social BI: Meet Lou Jordano
Predictive Analytics

Putting the “Social” in Social BI: Meet Lou Jordano

Brett Stupakevich
Brett Stupakevich
0 Min Read
SHARE

Spotfires Lou Jordano 300x225 photo (business intelligence)Meet Spotfire’s new director of product marketing, Lou Jordano (@LouJordano).  Today, we’re sharing Lou’s thoughts on why he joined Spotfire and how mobile technology and

Spotfires Lou Jordano 300x225 photo (business intelligence)Meet Spotfire’s new director of product marketing, Lou Jordano (@LouJordano).  Today, we’re sharing Lou’s thoughts on why he joined Spotfire and how mobile technology and Social BI are changing the way people work together.

Q: Why did you join Spotfire? What makes Spotfire so unique?

A: Spotfire just seemed so exciting from the outside – the demo gallery offered me some great clues early on as to just how great the product really is – and leading up the Product Marketing function was exactly the type of opportunity that would allow me to make the impact I was seeking. Also, I had experience with text analytics in my previous job so the broader analytics / BI space really intrigued me. Frankly, the opportunity to join Spotfire was too great to pass up. I am thrilled to be on board and am working hard to make sure that customers & prospects, partners as well as press & analysts all have an accurate understanding regarding the value that Spotfire can deliver and what makes it such a differentiating offer.

More Read

Black Swans Causing a Rethink on Global Supply Chains?
What is R?
The Experts of Text!
We The People of FaceBook
The three legged stool – business, analytics, IT

Q: How do you see companies using the ‘live data’ model of Spotfire and interactive data and forecasting? Is using the iPad and other devices instead of print reports and PowerPoint slides to ask ‘what if?” questions on-the-fly really changing the way people are working together?

A: Fueled by incredibly powerful and intuitive devices such as smartphones, tablets, e-readers, and the like, people expect to access information from anywhere. Moreover, Google has significantly raised expectations re: information discovery; most things should be knowable with just a few clicks. Batched reports generated overnight are out-of-date by 9am the next morning. What really provides that split-second advantage to today’s leading organizations is on-the-spot data interrogation. The more it pervades the organization, the greater the operational efficiencies and competitive advantages. The best Marketing managers have closed loop campaign information at their fingertips – those struggling to cobble together that information from fourteen different spreadsheets and a dump from Salesforce might as well be using lanterns to light their offices. Similarly, sales directors need to command detailed status regarding sales pipeline across their territories; engineering leads must know off hand how actuals compare against forecasted development expenses, and executives value easy-to-read dashboards that present a macro view of business operations, while also expecting on the spot answers to questions fired off constantly. Simply put, you want your average business user not only to be able to find and access information, but to quickly extract meaningful insights to make informed decisions more quickly than ever before. And this is exactly what Spotfire provides.

Q: Now that analytics is catching on as a core competitive advantage, is the next differentiation in how many ways, or departments or people, are using analytics and BI tools to make data-driven decisions?

A: Certainly, broadening the user population the more information workers who use Spotfire, the more data-driven decisions can be made, and that translates into higher levels of organizational efficiency. To ensure widespread adoption across information workers, ease-of-use is paramount. Spotfire is among the easiest to use analytic applications, and that is one reason it has such a loyal customer base. In analytics, power and presentation matter, and Spotfire has both.

If you want to learn more about Lou and keep up on the Analytics and BI space be sure to follow @LouJordano on Twitter.

David Wallace
Spotfire Blogging Team

Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

data analytics and truck accident claims
How Data Analytics Reduces Truck Accidents and Speeds Up Claims
Analytics Big Data Exclusive
predictive analytics for interior designers
Interior Designers Boost Profits with Predictive Analytics
Analytics Exclusive Predictive Analytics
big data and cybercrime
Stopping Lateral Movement in a Data-Heavy, Edge-First World
Big Data Exclusive
AI and data mining
What the Rise of AI Web Scrapers Means for Data Teams
Artificial Intelligence Big Data Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Talk Analytics with Executives – Revisited

6 Min Read

Predictive Analytics, Business Rules and Enhanced Decisioning

2 Min Read

The cloud’s communications with its clients will become ever…

1 Min Read

Web 2.0 – Ensuring Your Data is the Asset

15 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots
ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?