Can Big Data Help You Figure Out If You’ll Get the Flu?

March 4, 2015

Between coughing and sneezing, I did a quick google search on “flu home remedies” to see what kind of at-home concoction I could put together to help alleviate some of my symptoms. Little did I know that I was probably being indexed by Google for their “Google Flu Trends” tool, which according to their website “uses aggregated Google search data to estimate real-time flu activity.” I may have unwittingly helped Google predict the outbreak of the flu across the world.