Wal-Mart is taking its in-store network digital, launching the…

January 5, 2009
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Wal-Mart is taking its in-store network digital, launching the Wal-Mart Smart Network. Rolling out to about 300 stores, including all supercenters, in time for the holiday season, the new network will be powered by Internet Protocol Television, allowing content and advertising to be monitored and controlled down to a single screen. By 2010, Wal-Mart anticipates chain-wide deployment of 27,000 screens. (via Wal-Mart to Roll Out ‘Smart Network’)


Wal-Mart is taking its in-store network digital, launching the Wal-Mart Smart Network. Rolling out to about 300 stores, including all supercenters, in time for the holiday season, the new network will be powered by Internet Protocol Television, allowing content and advertising to be monitored and controlled down to a single screen. By 2010, Wal-Mart anticipates chain-wide deployment of 27,000 screens. (via Wal-Mart to Roll Out ‘Smart Network’)
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