# Reaching The Social Customer: New Tools, New Strategies – Webinar from Social Media Today

> I know our collective minds are beginning to focus on turkey and football - ok I guess my collective mind has turned to turkey and football - so before I dive mouth-first into Thanksgiving there is one thing I wanted…
> URL: https://www.smartdatacollective.com/reaching-social-customer-new-tools-new-strategies-webinar-social-media-today/
> Last modified: 2011-11-23T13:44:24+00:00

I know our collective minds are beginning to focus on turkey and football – ok I guess **my** collective mind has turned to turkey and football – so before I dive mouth-first into Thanksgiving there is one thing I wanted to mention.  My friends at Social Media Today are hosting a** [free webinar next Tuesday (November 29th) at Noon](http://bit.ly/rFTbok)** et focused on tools and strategies for reaching today’s social customer.

The webinar, sponsored by Marketo, will focus on:

- New tools and strategies to communicate with the social customer

- Why listening to customers is essential

- Sales intelligence to learn more from the customer

- Engaging and retaining customers

- Customer-centric vs. customer service?

- The Use Cases for Social Customer Management

I have the pleasure of moderating the following great panel of experts:

- Jon Miller, VP of Marketing and Co-Founder, Marketo

- Adam Metz, VP of Business Development, Metz Consulting

- Michael M. Lazerow, Chairman and CEO, Buddy Media, Inc.

Here the details:

**Title:** Reaching The Social Customer: New Tools, New Strategies

**Date:** Tuesday November 29th

**Time:** Noon ET / 9am PT

**Cost:** Free

**Registration:** You can[ use this link](http://bit.ly/rFTbok) to register. 

Hope you can join us next week.  And I hope each of you eat as much turkey and watch as much football as I plan to over the course of the next 4 days…although I don’t think it’s possible.