# Domain Management Concepts: Thinking Strategically About DNS

> DNS is an integral component of your overall website strategy.  Individuals and enterprises alike spend valuable resources creating and promoting their brands and forget about managing perhaps the most important aspect of it- their domain name.  Many times, it’s only after a DNS has come under attack or after it has suffered unwanted downtime…
> URL: https://www.smartdatacollective.com/domain-management-concepts-thinking-strategically-about-dns/
> Last modified: 2010-09-30T14:36:27+00:00

[DNS](http://www.no-ip.com/services/) is  an integral component of your overall website strategy.  Individuals  and enterprises alike spend valuable resources creating and promoting  their brands and forget about managing perhaps the most important aspect  of it- their domain name.  Many times, it’s only after a DNS has come  under attack or after it has suffered unwanted downtime that we start  thinking strategically about DNS .  

Below are a few tips you can exercise that will allow you to mitigate risk to your domain:

**Educate users**: Many times domains are hijacked due  to human error.  It’s important to educate yourself and your web team on  the various sophisticated social engineering attacks designed to  uncover passwords and other confidential information.

		
							
					
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**Address vulnerabilities**:  Popular DNS software makes  fertile hunting ground for bug-hunters, leading to the necessity for  regular upgrades.  As a best practice, domain managers should  incorporate name servers into existing patching regimes with just as  high a priority as any other critical system.

			
				
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**Increase security and backup**: Cyber and denial of  service attacks are increasingly commonplace in today’s digital world.   Take the proper precautions ahead of time by investing in the right [services](http://www.no-ip.com/services/) to protect your website from theft or any other unwanted downtime.

Following these basic guidelines will help protect your personal or  enterprise investment and keep your site running as intended.  

Questions or comments?  Have any to add?

		
							
					

				
					
		
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