metabrown

37 Articles

Self-Promoters Score! Why Analysts Can’t be Shy Anymore

It’s 2011. Analytics is hot! Does that mean we analysts are hot,…

metabrown metabrown 9 Min Read

Text Analytics WIIFM (What’s in it for Me?)

Every day or so, someone asks me what’s hot in analytics now.…

metabrown metabrown 7 Min Read

Executives Don’t Like Analytics: Why Business Isn’t Data-Driven

The business bestseller lists have showcased several high-profile books featuring case studies…

metabrown metabrown 9 Min Read

Was Edison “Agile”? Extracting New Value from Old Techniques

“Agile” is a hot concept in product development and project management these…

metabrown metabrown 7 Min Read

Data Mining Fundamentals: Terms You Must Know

If anyone tells you there is a firm definition for the term…

metabrown metabrown 7 Min Read

No Smokescreen Area: Tips for Hiring Analysts

Lately there’s been talk about a shortage of analytic talent.  The perception…

metabrown metabrown 6 Min Read

Is Analytics “Different”?: 2 Lessons in Sales from The Mayflower Madam

Sydney Biddle Barrows is an expert in marketing luxury services. She consults…

metabrown metabrown 14 Min Read

Talk Analytics with Executives – Revisited

Analysts often complain that their work has little impact on decision-making. Seems…

metabrown metabrown 6 Min Read

Testing to Sell: Meta’s Crusade for Proof in Web Design

One entrepreneurial mom is building a professional organization for… entrepreneurial moms. While…

metabrown metabrown 8 Min Read

Data Mining Fundamentals: Khabaza’s 9 Laws of Data Mining

Once, the term “data mining” was only used to describe a specific…

metabrown metabrown 10 Min Read