JulieHunt

45 Articles

How Master Data Management Improves Your Understanding of the Customer

Like other enterprise functions, marketing cannot exist as a silo, especially when…

JulieHunt JulieHunt 11 Min Read

Customer-Focused Marketing: Automation Is the Easy Part

Marketing automation (MA) is a hot topic right now – it's also…

JulieHunt JulieHunt 12 Min Read

The New Data-Savvy Adaptive Marketing

Marketers for many organizations are facing evolutionary pressures to transform marketing practices…

JulieHunt JulieHunt 13 Min Read

“Lean is not a destination, it’s a journey.”

 Lessons in Quality, Reliability, and Risk Originally published on Hub Designs Magazine May…

JulieHunt JulieHunt 11 Min Read

Platform is in the Eye of the Beholder

My friend and colleague Phil Simon recently published a new book called…

JulieHunt JulieHunt 7 Min Read

Ungoverned Spaces: Innovating Information Flow

Agile Governance to Ensure that Reliable Information is Available Anywhere Anytime

JulieHunt JulieHunt 10 Min Read

Big Data, Intelligence and Multi-Faceted Innovation

  I’m using this diagram (below) in two posts – this one,…

JulieHunt JulieHunt 12 Min Read

Connecting Data Governance to Business Outcomes That Matter

 Process-centric initiatives are often optimal approaches for the things that companies want…

JulieHunt JulieHunt 7 Min Read

Data Management: Reaching Into the Cloud

In a form of “shadow IT”, Line-of-Business groups have been turning to…

JulieHunt JulieHunt 7 Min Read