Pssst … How Much Money For Your Personal Data?
We’re all generating a lot of data about ourselves and how we…
Approach Big Data Analytics Like A Lego Kit
A few months back I was having a conversation with a colleague…
Without Things, There Is No Analytics Of Things (AoT)
I was recently having a discussion with Richard Hackathorn, an industry strategist…
Tracking All The Things You Need To Analyze
As the Internet of Things (IOT) continues to gain momentum, there is…
Change Your Business One Metric At A Time
Change is hard for most organizations and individuals. Change that goes against…
Netflix Asked the Wrong Analytics Question
One of the legendary events in the history of analytics was the original…
All-Channel Marketing Is NOT Omni-Channel Marketing
I was on a panel for the news media community at the…
If I Text You Tonight, Will Your Analytics Text Me Back in the Morning?
It’s a classic scenario. Two people meet at a party. They chat…