# In A Down Economy, Companies Turn To Real-Time Analytics To Track Demand — Forecasting Demand

> In A Down Economy, Companies Turn To Real-Time Analytics To Track Demand -- Forecasting Demand: Manufacturers and retailers lead the way in using up-to-the-minute point-of-sale data to avoid stock-outs and overproduction.The Smarter Planet tumblelog is an outgrowth of IBM's strategic…
> URL: https://www.smartdatacollective.com/17031/
> Last modified: 2009-03-10T19:40:54+00:00

[In A Down Economy, Companies Turn To Real-Time Analytics To Track Demand — Forecasting Demand](http://www.informationweek.com/news/business_intelligence/showArticle.jhtml?articleID=214600338): Manufacturers and retailers lead the way in using up-to-the-minute point-of-sale data to avoid stock-outs and overproduction.
The Smarter Planet [tumblelog](http://smarterplanet.tumblr.com) is an outgrowth of IBM’s strategic initiative to help a [world of smart systems](http://www.asmarterplanet.com) emerge.

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