Predictive Analytics, Present and Future: Interview with Dr. Eric Siegel
Cross-posted at our parent site, Social Media Today, in this exclusive interview Henry Spethmann speaks with Dr. Eric Siegel -- founder of Predictive Analytics World and author of the new book "Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die" -- about what predictive analytics is and how it can be applied to a number of different disciplines, including business and sales.
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