Big Data is the Key to the Future of Multi-Device Marketing
Big Data
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Big Data
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Big Data is the Key to the Future of Multi-Device Marketing

Ryan Kh - May 26, 2017

Digital marketers must reach customers across multiple devices. According to Criteo Mobile eCommerce Report, 40% of all online transactions involve multiple devices. Brands that failed to engage…

How Email Automation Is Driving Sales
Marketing
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Marketing
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How Email Automation Is Driving Sales

Ryan Kh - May 24, 2017

Email automation is one of the best ways of ensuring that you save time and fulfill your email marketing tasks all at the same time. But it’s…

4 Biggest Predictive Analytics Mistakes with Marketing Automation
Analytics
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Analytics
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4 Biggest Predictive Analytics Mistakes with Marketing Automation

Ryan Kh - May 19, 2017

Predictive analytics is the new frontier in digital marketing. Many experts have discussed the benefits of merging predictive analytics with marketing automation tools, such as HubSpot and Marketo.…

How Data and IoT Tech is Driving Business Processes Today
Big Data
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Big Data
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How Data and IoT Tech is Driving Business Processes Today

Ryan Kh - May 12, 2017

Roger Magoulas, the director of Market Research for O’Reilly Media, first coined the term big data a few years ago. He never envisioned that it would have…

Report: New Logistics Pave Road for Machine Data Analytics
Analytics
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Analytics
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Report: New Logistics Pave Road for Machine Data Analytics

Ryan Kh - May 09, 2017

Machine data analytics is the process of using big data from a variety of devices to solve complex, real-world challenges. Machine data analytics can aggregate data from…

In a World Full of Data, Can Analytics See the Market Trends?
Analytics
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Analytics
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In a World Full of Data, Can Analytics See the Market Trends?

Ryan Kh - Mar 13, 2016

The IoT has put an array of data before us, but can this information help us understand previously unpredictable trends? As computers get better at connecting all…

Social Media Analytics
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How Does Big Data Change Social Media Marketing Strategies?

Ryan Kh - Mar 08, 2016

The amount of data businesses have today to analyze and utilize is unprecedented, and it’s literally growing every second. With so much data available, some businesses don’t…

Big Data
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3 Major Reasons VPN Can Improve Data Security

Ryan Kh - Feb 26, 2016

The 3 Biggest Misconceptions About VPNsVirtual Private Networks (VPNs) provide several protective features for both individuals and businesses; they provide a layer of privacy, a degree of…

Analytics
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Using Big Data to Win and Influence Customers

Ryan Kh - Feb 25, 2016

  If you want to concentrate your business efforts somewhere where they will matter, then you need to know just which of your clients the most valuable…

Analytics
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The Role of Big Data in the Travel Industry in 2016

Ryan Kh - Feb 16, 2016

How Big Data Will Impact the Travel Industry Moving ForwardThere isn’t an industry that big data hasn’t touched. In the modern digital age, big data is impacting…